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    Rick Rubin: The Secret to Your Most Authentic Expression (Creativity Will Flow Like CRAZY!)

    True happiness and inner peace come from within, not from external success. Embracing therapy, meditation, and staying true to oneself are vital for artists to find contentment in a competitive world.

    enNovember 27, 2023

    About this Episode

    What if the key to unlocking your greatest creative potential lies not in learning something new, but in rediscovering something ancient and deeply personal within you? Join us as Rick Rubin, a legend in the world of music, reveals how tapping into your inner world can revolutionize not just your art, but your entire way of being.

    Rick Rubin is a nine-time GRAMMY-winning producer, named one of the 100 most influential people in the world by Time and the most successful producer in any genre by Rolling Stone. He has collaborated with artists from Tom Petty to Adele, Johnny Cash to the Red Hot Chili Peppers, Beastie Boys to Slayer, Kanye West to the Strokes, and System of a Down to Jay-Z. His book THE CREATIVE ACT is a #1 New York Times bestseller.

    Rick opens up about his personal journey of discovery, creativity, and the pursuit of authenticity. This conversation is not just about the music industry; it's a heartfelt exploration of how to live a life filled with passion, creativity, and genuine self-expression.

    In this episode you will learn

    • Strategies to spark and harness inner creativity.
    • The impact of tapping into creativity on a global scale.
    • Ways to overcome creative blocks and embrace inspiration when it sparks.
    • The importance of patience and presence in the creative process.
    • Techniques to cultivate inner peace and create from a place of pure authenticity.

    For more information go to www.lewishowes.com/1536

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    🔑 Key Takeaways

    • True artistic expression stems from within and should be done for oneself, staying authentic and disregarding external validation. Creating for oneself inherently resonates with others.
    • Stay true to your own artistic reaction and tastes, trust your instincts, and separate your art from commerce to maintain artistic freedom. Be open to new experiences and embrace surprises to keep the creative process exciting.
    • Trust your instincts, embrace creativity, and forge genuine connections to unlock your potential for greatness.
    • Success in the creative industry lies in embracing a do-it-yourself mentality, focusing on sustainable art that transcends external validation or financial goals, and letting intuition and authenticity guide the process.
    • Prioritize the work, stay true to yourself, and embrace vulnerability to create meaningful art and connect with your audience.
    • Embracing vulnerability and showing our imperfect side creates moments of awe and magic, while filling our time with meaningful pursuits supports personal growth and continuous learning.
    • Artists should make choices that feel authentic to themselves and their work, while also considering how substances may impact their productivity and overall success.
    • Achieving weight loss requires finding the right balance between diet and medical guidance, and trusting in the process, regardless of any previous dietary practices.
    • Manifestation is about caring deeply and putting pure intentions into your creations, focusing on the process rather than the outcome to achieve greatness.
    • Success comes from dedicating oneself to the necessary work, aligning with what the universe wants, and paying attention to obstacles and progress. It is about embracing one's own art and sharing it with the world, regardless of external validation.
    • True happiness and inner peace come from within, not from external success. Embracing therapy, meditation, and staying true to oneself are vital for artists to find contentment in a competitive world.
    • Staying true to yourself allows artists to create genuine connections with their audience and be their best versions, even if it may not always lead to financial success.
    • Approach creative work with a playful mindset, but also be willing to put in the effort to refine and share your creations. Stay open to the possibility that the first version or initial spark may be the best.
    • Being intentional about what we let into our lives allows us to be open to new ideas and experiences, evolving and changing as needed for personal growth.

    📝 Podcast Summary

    Creating Art: A Personal Journey

    True artistic expression comes from within and should be created for oneself first and foremost. Rick Rubin emphasizes the importance of making something that he personally likes, disregarding the opinions of others. By focusing on creating art for himself, he believes that he inherently creates something that resonates with others. He views his work as diary entries, personal and intimate expressions of himself. This requires courage and a willingness to share with the world, regardless of potential criticism. Rubin's approach challenges the common struggle many artists face when seeking validation from others. The key is to stay true to oneself and prioritize authenticity over external opinion.

    Trusting Your Instincts and Embracing Artistic Freedom

    Staying true to your own personal reaction and tastes is crucial in creating meaningful art. Despite external influences and criticism, it is important to trust your own instincts and preferences. Just like how you can easily distinguish between two different foods based on your own taste preferences, the same applies to art. No one can convince you that something you genuinely dislike is actually good. When it comes to making a living from your art, it can be beneficial to separate it from commerce and have a job that supports your artistic freedom. Exploring different paths and being open to new experiences can lead to unexpected moments of awe and magic in the creative process. And even after decades of experience, there is always room for surprises and new discoveries that keep the excitement alive.

    Embracing creativity and defying expectations

    Creativity thrives when we give ourselves the freedom to experiment and take action without being held back by what others might think. Rick Rubin's experience in the music industry shows that sometimes, trying something completely different or even seemingly terrible can lead to remarkable results. It's important to listen to our instincts and trust our imagination, even when it goes against conventional wisdom or initial expectations. By being open to different possibilities and exploring various approaches, we can discover new and unexpected pathways to greatness. Additionally, Rick Rubin's approach to selecting artists to work with emphasizes the importance of genuine connections and shared values, rather than simply following the conventional system. Ultimately, everyone has the potential to create something amazing, and it starts with belief in ourselves and our ideas.

    Breaking Barriers: The Power of a DIY Mentality in the Creative Industry

    Barriers to entry in the creative industry don't really exist. Rick Rubin's punk rock background taught him the do-it-yourself mentality, where he didn't wait for permission or a label to start making records. He simply made records and found ways to get them out there, even printing 500 copies of a single to give away or sell. The key is to have a sustainable mindset, focusing on creating art that can live on its own without external validation or financial goals. It's all about following your intuition and being true to yourself, letting the work itself guide you and make unexpected turns. Ultimately, it's the feeling and truth behind the art that matters, not overthinking or analyzing the process.

    Focusing on the process and embracing vulnerability for success in creative fields.

    Focusing on the work and staying true to your craft is essential for success in any creative field. Rick Rubin emphasizes that the pressure to please others or engage in distractions, such as social media, can hinder an artist's ability to deliver their best work. He highlights the importance of prioritizing the process and allowing authentic creativity to flow. Additionally, Rick discusses the significance of vulnerability and the courage to be true to oneself as an artist. Confidence alone is not enough; artists must embrace their vulnerability to connect with their audience and create meaningful art. Ultimately, success comes from staying committed to the work and being open to honest expression.

    The Power of Vulnerability and Authenticity in Performance and Life

    Confidence plays a crucial role in performing in front of others. Even accomplished artists like Rachel Platten can feel nervous when they haven't performed in a while or when they're revealing new, vulnerable songs. However, it's not about perfection. The humanity and authenticity expressed through the frayed edges and mistakes make the performance interesting and relatable. This lesson extends beyond the performing arts to all aspects of life. It's the willingness to embrace vulnerability and show the imperfect side of ourselves that creates moments of awe and magic. Additionally, Rick Rubin's decision to avoid drugs and alcohol throughout his life highlights the importance of filling time with meaningful pursuits rather than seeking escape. Such choices can support personal growth and a desire to continuously learn and experience new things.

    The Role of Substances in the Creative Process

    Artists have different approaches to their creative process, including the role of substances like alcohol and drugs. While some artists find that substances enhance their creativity and allow them to access different perspectives, others prefer to work with a clear mind. Rick Rubin, a renowned music producer, believes that artists should do what feels right for them and their work, as long as it doesn't interfere with their productivity. He has witnessed how artists, like the Red Hot Chili Peppers, underwent positive transformations when they became clean and produced successful albums. Ultimately, whether artists create from a place of pain or love, the key is staying true to their own experiences and finding inspiration in their emotions.

    The Surprising Solution to Weight Loss

    Weight loss was a major challenge for Rick Rubin, but he learned that it wasn't simply a matter of genetics. After trying numerous diets and even being a vegan for 23 years, he still struggled with his weight. Eventually, he found the correct balance and realized that being a vegan didn't automatically make him healthy. The key was finding the right combination of diet and trusting in the guidance of a doctor. Through surrendering control and committing to a new process, Rick was able to lose a significant amount of weight and transform his body. This experience taught him that anything is possible with hard work and the belief that you can achieve your goals.

    The Power of Manifesting: Creating with Pure Intention

    Rick Rubin believes in the power of manifesting and creating with pure intention. He sees pro wrestling as a reflection of the performative nature of the world, where it's hard to know what's true and everyone has a facade. For him, greatness means making a devotional gift to the universe and to God, putting all of his purest intention into his creations. While he doesn't have a formula for manifesting as an artist, he emphasizes the importance of caring deeply about what you're doing and striving to make it the best it can be. With pure intentions and a focus on the process rather than the outcome, Rubin believes that manifestation can occur.

    Finding Success through Dedication, Timing, and Alignment

    Manifesting success requires both dedication and an understanding of timing. While there may be no shortcuts, it is important to align oneself with what the universe wants and commit to the necessary work. When faced with multiple ideas or paths, paying attention to the obstacles and the smoothness of progress can guide us towards the right direction. It is not about doing less, but about giving more and putting maximum effort into creating something great. The outcome, including financial success, does not define the art itself. However, the challenge lies in how artists handle success, as nobody prepares them for it. Embracing the love for one's own art and sharing it with the world should be the focus, regardless of external validation.

    Seeking Success for Fulfillment: A Futile Pursuit

    True fulfillment and inner peace cannot be achieved through external success alone. Rick Rubin emphasizes that chasing after success to fill a void within oneself is a futile endeavor. Success does not inherently fix the underlying problems or bring lasting happiness. Instead, he suggests that the solution lies within each individual, in something deeper and more personal. Fame, for example, can bring both joy and distress depending on a person's temperament and desires. Rubin also highlights the importance of therapy in self-discovery and expressing emotions. Additionally, he emphasizes the transformative power of meditation in gaining clarity, observing thoughts, and finding internal harmony. Ultimately, staying true to one's inner voice, avoiding comparisons, and embracing collaboration are key to an artist's journey towards success and contentment in an oversaturated world.

    Embracing your true identity in the world of music.

    Staying true to yourself is crucial in the world of music. Rick Rubin emphasizes the importance of playing your own game instead of trying to fit into someone else's game. He shares an example of an artist who described an album that none of their fans wanted to hear, showing the consequences of not embracing their true identity. Rubin advises artists to embrace their unique qualities and not chase trends just because they seem popular. He acknowledges that being true to oneself may not always lead to financial success, but it allows artists to be their best versions and creates a genuine connection with their audience. Dedication to the craft is also highlighted as a valuable habit for artists to cultivate.

    Balancing playfulness and effort in creative work.

    When it comes to creative work, it is essential to find a balance between taking it seriously and allowing yourself to play. Rick Rubin emphasizes the importance of starting with a playful mindset where nothing is serious and there are no stakes. Through this playfulness, something meaningful begins to emerge. However, in order to refine and share this creation, a grueling effort is often required. It is crucial to recognize that sometimes the first version or the initial spark holds a magic that should not be lost in the process of refinement. The key is to stay open, willing to look back and acknowledge when the earlier version was actually the best. Additionally, Lewis Howes emphasizes the need for being intentional with our creative environment, surroundings, and influences to tap into our full creative potential.

    Curating Our Lives for Growth and Expression.

    Being intentional about what we allow into our lives is crucial for our personal growth and creative expression. We are made up of everything we take in, from our environment to the media we consume. It is important to curate what comes in for our own highest good. Just like Rick Rubin's studio, creating a white blank canvas, we need to create space for inspiration and eliminate distractions that constantly influence our thoughts. By being mindful of what we let into our lives, we can open ourselves up to new ideas and experiences. Being true to ourselves and allowing ourselves to evolve and change as conditions change is key.

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