content

We are now in the age of decentralisation of social media, just  5-7 years ago there were just a handful of big social media platforms we all used. Now there are more challengers emerging, such as tiktok and clubhouse.

Listen in to this podcast with Rob to hear all about this in detail and how you can actually use it to leverage your social media game.

Secret Leaders Podcast Listen Now https://podcasts.apple.com/gb/podcast/secret-leaders/id1229438369
Learn what it’s really like to be a top entrepreneur and how to get there from founders of startups like Monzo, BrewDog, Jo Malone, Slack, and Lastminute.com

KEY TAKEAWAYS 

• The amount of social media channels ‘within’ channels, such as lives within Facebook and reels within Instagram can feel overwhelming. But it’s not if you break it down, it actually gives you more opportunities.
• It’s easier now than it has ever been to go viral, you just have to work smart. Learn what works and utilise other peoples success to your benefit.
• It’s no longer as important to have a massive following, it’s not a followers numbers game anymore. What matters I regular content posting, consistency, learning from your analytics, testing new styles and learning from influencers.
• Social media platforms now compete for creators and creators earn money this way. This is the new influencer revolution.

BEST MOMENTS 

“That can be really overwhelming but it can mean you have way more viral-ity”

“You don’t need a massive amount of followers”

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Do you need to turn your overwhelm into income and omnipresence? Listen in today as Rob goes in depth on how to manage your time to ensure you get the best results on managing the rest of your life, including your social media!

Secret Leaders Podcast Listen Now https://podcasts.apple.com/gb/podcast/secret-leaders/id1229438369
Learn what it’s really like to be a top entrepreneur and how to get there from founders of startups like Monzo, BrewDog, Jo Malone, Slack, and Lastminute.com

Join Rob’s FREE Personal Brand Revolution Training: www.robmoore.com/pbr

KEY TAKEAWAYS 

• If you are a producer of a content rather than a consumer and you are on the right kind of channels then you will get massive time leverage. A great way to do this is to use Rob’s 70, 20, 10 split tactic. Focus 70% of your time on your main social media channel and content creation, then 20% on your next two main channels and then dedicate the last 10% to development.
• There are four types of content you can post: On Brand Content, Personal Content, Engagement Jacking and Sales/Commercial content.
• Collaboration is the key to social media success in todays age. There are a multitude of ways to do this including, split screen tik toks, fb lives and podcasts.
• Test your content for free on social media, then use what works and has great engagement for your paid ads.

BEST MOMENTS 

“It maximises my time, it leverages my time and you can do the same”

“I recommend 80% of your posts are content on brand about your niche”

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

We are in the midst of a teen mental health crisis. Since 2011, the rate of U.S. hospitalizations for preteen girls who have self-harmed is up 189 percent, and with older teen girls, it’s up 62 percent. Tragically, the numbers on suicides are similar — 151 percent higher for preteen girls, and 70 percent higher for older teen girls. NYU social psychologist Jonathan Haidt has spent the last few years trying to figure out why, working with fellow psychologist Jean Twenge, and he believes social media is to blame. Jonathan and Jean found that the mental health data show a stark contrast between Generation Z and Millennials, unlike any demographic divide researchers have seen since World War II, and the division tracks with a sharp rise in social media use. As Jonathan explains in this interview, disentangling correlation and causation is a persistent research challenge, and the debate on this topic is still in full swing. But as TikTok, Instagram, Snapchat and the next big thing fine-tune the manipulative and addictive features that pull teens in, we cannot afford to ignore this problem while we sit back and wait for conclusive results. When it comes to children, our standards need to be higher, and our burden of proof lower.

FIND THE WINNING BALANCE.
You hear so often that people get to the top of the mountain and realize that the summit isn’t the answer.
To be a champion, you have to know that there is so much more to success than a final outcome.
If you focus on the goal without being connected to your joy and larger purpose, you will get burnt out.
But when you’re coming from a place of passion, the results will fall into place.
To explore this topic further, I gathered parts of conversations with four world-class champions who’ve visited The School of Greatness in the past: Julianne Hough, Ray Lewis, Shawn Johnson, and Novak Djokovic.
Julianne Hough is a two-time winner of ABC’s Dancing with Stars and now sits as a judge on the show. She’s one an Emmy for Outstanding Choreography and has appeared in many movies and TV productions like Footloose (2011) and Grease Live on Fox.
Ray Lewis is a former NFL linebacker. He is a two-time Defensive Player of the Year, Super Bowl MVP and played his entire 17-year career with the Baltimore Ravens.
Shawn Johnson is a gymnast who won a gold medal in the 2008 Olympics for balance beam and a silver medal in floor exercise and all-around. She’s also a five-time Pan American Games gold medalist.
Novak Djokovic is a Serbian tennis player is currently ranked third in men’s singles. He’s won 14 Grand Slam singles titles and four Wimbledon titles among many more.
These athletes have achieved the immense success in their fields and have all realized that being the best is not enough of an end goal to give them purpose.
So learn how these champions get in the mindset to win on Episode 707.
In This Episode You Will Learn:
Why being content won’t ruin your drive (10:30)
What Ray Lewis learned from joining ESPN (13:40)
Why Ray Lewis thinks he was able to play football for so long (14:10)
What people can do to win even if they get second (14:56)
What helped Novac Djokovic get through a breakdown (21:04)

On this first part, Rob gives you 5 ways to get more organic reach on your social media profiles. How to have everything set up, when to post, what to post and why good and consistent content matters. How to re-purpose your content and ask your followers to share it.

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

On this episode, Rob talks about building your personal brand and how to scale yourself. Why it is important to have your personal brand and why this is one more asset for you. How to scale yourself by being clear on how you want to be known, posting consistently, involve your audience, repurpose your content and test.

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

On this second part, Rob goes on talking about launching a new product. Why you need a strong concept and how to build hunger, excitement and anticipation. Why to do live feeds about your content, how to get big noise early, reward your customers, ask for engagement and use all social media platforms and marketing campaigns.

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

"Business is about serving people and you want to make sure you give them the best experience possible." - Lewis Howes
If you enjoyed this podcast, check out show notes and more at http://lewishowes.com/333