Logo
    Search

    20. Waiter, There’s a Physicist in My Soup! (Part 2)

    en-usFebruary 02, 2011

    Podcast Summary

    • The Debate between Molecular Gastronomy and Slow, Organic FoodBoth science and organic food play a critical role in our survival, and while the debate between them will continue, it's important to understand how they both contribute to the world of food.

      The debate between molecular gastronomy and slow, organic food has long been ongoing. Nathan Myhrvold and Alice Waters are on opposite sides of this debate, with Myhrvold championing a scientific approach to cooking and Waters championing simple, organic food. Myhrvold believes that science and food go together, and thinks that people should be informed about how things work in the kitchen. On the other hand, Waters believes that molecular gastronomy is a kind of scientific experiment that feels unreal and is more like a museum. Despite this debate, food science has played a critical role in our survival, and developments such as being able to pasteurize food have been crucial to our existence. So, while the debate about how we should approach food will continue, it's clear that both science and organic food have a place in our world.

    • The Revolutionary Invention of Canning and its Impact on Food AvailabilityThe innovation of canning preserved food and made it available year-round, eliminating diseases caused by nutrient deficiencies. Ensuring abundant food availability is crucial in addressing mass famines and malnutrition.

      Canning of food, developed during the era of Napoleon in France, was one of the most transformative inventions in the food industry. Nicolas Appert, the father of canning, won a large cash prize from Napoleon for developing the method to preserve food in cans and jars. Canning allowed for food to be transported to longer distances and become available year-round. In addition, adding iodine to salt and vitamin D to milk helped eliminate diseases like goiter and rickets that were caused by nutrient deficiencies. Availability of right kind of food all year-round has played a key role in eliminating several diseases today. Consequently, ensuring abundant food availability is crucial in addressing mass famines and malnutrition

    • The Importance of Innovations in Food ScienceInnovations in food science such as the bulk aseptic processing method can help improve food safety, reduce waste, and address global food security challenges. It is important to constantly push the boundaries of innovation to create sustainable solutions.

      Norman Borlaug, a plant chemist, introduced heartier wheat strains that saved a billion lives and won the Nobel Peace Prize. He established the World Food Prize for food science, won by Professor Philip E. Nelson for developing bulk aseptic processing. Nelson’s method preserves food without sacrificing flavor or nutrition by pasteurizing it in a thin layer using sterilized pipes and valves. This allowed farmers time to make better decisions about market demand for their crops, reducing waste, and improving food safety. Nelson’s innovation was a breakthrough in food science, with wider implications beyond tomato processing. Borlaug and Nelson’s work highlights the importance of constantly pushing the boundaries of innovation to address global food security challenges.

    • The Importance of Scaling up Food Processing Techniques with CautionCareful planning, attention to detail, and the courage to take on daunting challenges are crucial in developing new food products. Thorough research, trial and error, and maintaining a sterilized environment throughout the entire process are essential.

      Dr. Nelson's journey in developing processed tomato products highlights the importance of scaling up food processing techniques with due diligence and caution. Although he faced several challenges in the process, including bacterial contamination and inadequate tank sizes, he was persistent in his efforts to create a viable product. His success depended on thorough research, trial and error, and the willingness to take risks in scaling up his production. In doing so, he also learned valuable lessons about the critical importance of maintaining a sterilized environment throughout the entire process. This story underscores the importance of careful planning, attention to detail, and the courage to take on daunting challenges when developing new food products.

    • Philip Nelson and Pablos Holman: Innovators in the Food IndustryPhilip Nelson and Pablos Holman have brought significant changes to the food industry, inventing new products like not-from-concentrate orange juice and discovering new possibilities with food technology. As the industry moves towards new technologies like 3D food printing, innovators like Holman are leading the way.

      Philip Nelson's work brought significant changes to the food industry, including the invention of not-from-concentrate orange juice, fruit-on-the-bottom yogurt, juice boxes, and wine in a box. Even if homemade food is your preference, it is commendable that people like Nelson and Pablos Holman are working hard to feed the rest of us. Holman, a computer hacker who works at the Intellectual Ventures lab, is discovering new possibilities in food technology. With his projects like commercial space flight, Holman wasn't interested in food until he started working next to Nathan Myhrvold's experimental kitchen. As the future of food looks wild with 3D food printing, hackers like Holman are figuring out what's possible in the food industry.

    • Pablos Holman's 3D Printer Can Revolutionize the Way We Cook and Serve FoodHolman's 3D printer can reduce food waste and make food production more precise, efficient, and convenient. It uses industrial scale ingredients and allows for control of every pixel, resulting in high-quality food.

      Pablos Holman is addressing the inefficiencies in the food system by inventing a 3D printer that can print food. His aim is to provide a solution for the last mile of efficiency where preparing and serving food are usually time-consuming and wasteful. Similar to an inkjet printer, Holman will use droplets of food and control every single pixel through a laser to cook it at the exact temperature, speed, and consistency he wants. With this method, food production becomes more precise, efficient, and eliminates waste. By using ingredients that are prepared on an industrial scale and preserved at the point of origin, food can be easily produced and served without devaluing its quality.

    • Redefining Food Production with 3D Printing and Personalized Nutrition3D food printing can create personalized meals for individual needs and dietary restrictions, potentially saving thousands of lives over time. However, it requires a networked food consumption and ecosystem designed for personalized health needs to fully achieve its potential.

      Redefining food production could change the very fundamentals of nutrition. By preserving ingredients optimally and using them to design meals in a CAD system, a 3D food printer can print out meals with personalized nutrition, tailored to individual needs and dietary restrictions. With apps controlling sodium and cholesterol intake, this could mean thousands of lives saved over time. However, for this innovation to change the world, it requires networked food consumption and a food ecosystem designed to work harmoniously with personalized health needs. This close link between technology and nutrition blurs the line between science fiction and reality, and Holman’s vision for a food printer with controlled nutrition and flavor is quickly becoming a reality.

    • Networked Food Consumption and Just-in-Time Meal Production Could Revolutionize Our Food SystemThe concept of a food printer may sound like science fiction, but it already exists and could be useful in disaster relief efforts. With just-in-time meal production, we could save time and prioritize activities we love while also reducing food waste and improving health. It's essential to continue to innovate and prioritize sustainability in our food system.

      Networked food consumption with just-in-time meal production could be a game-changer in eliminating food waste and improving health. While the idea of a food printer may sound like science fiction, the prototype already exists, and it could be useful in disaster relief efforts. Our current food system would have seemed unimaginable to people a century ago, and we must continue to innovate and improve it. With all the time and effort saved by just-in-time meal production, people could spend more time doing things they love, like salsa dancing. While individual tastes may vary, the low opportunity cost and speed of purchasing quick meals can be appealing to busy people. As we continue to innovate and improve our food system, we must prioritize sustainability and health.

    Recent Episodes from Freakonomics Radio

    598. Is Overconsolidation a Threat to Democracy?

    598. Is Overconsolidation a Threat to Democracy?

    That’s the worry. Even the humble eyeglass industry is dominated by a single firm. 

    We look into the global spike in myopia, how the Lemtosh got its name, and what your eye doctor knows that you don’t. (Part two of a two-part series.)

     

    • SOURCES:
      • Maria Liu, professor of clinical optometry at the University of California, Berkeley.
      • Harvey Moscot, C.E.O. of MOSCOT Eyewear and Eyecare.
      • Zachary Moscot, chief design officer of MOSCOT Eyewear and Eyecare.
      • Cédric Rossi, equity research analyst at Bryan Garnier.
      • Tim Wu, professor of law, science and technology at Columbia Law School.

     

     

    Freakonomics Radio
    en-usJuly 25, 2024

    597. Why Do Your Eyeglasses Cost $1,000?

    597. Why Do Your Eyeglasses Cost $1,000?

    A single company, EssilorLuxottica, owns so much of the eyewear industry that it’s hard to escape their gravitational pull — or their “obscene” markups. Should regulators do something? Can Warby Parker steal market share? And how did Ray-Bans become a luxury brand? (Part one of a two-part series.)

     

    • SOURCES:
      • Neil Blumenthal, co-founder and co-CEO of Warby Parker.
      • Dave Gilboa, co-founder and co-CEO of Warby Parker.
      • Jessica Glasscock, fashion historian and lecturer at the Parsons School of Design.
      • Neil Handley, curator of the British Optical Association Museum at the College of Optometrists.
      • Ryan McDevitt, professor of economics at Duke University.
      • Cédric Rossi, equity research analyst at Bryan Garnier.
      • Tim Wu, professor of law, science and technology at Columbia Law School.

     

     

    Freakonomics Radio
    en-usJuly 18, 2024

    EXTRA: People Aren’t Dumb. The World Is Hard. (Update)

    EXTRA: People Aren’t Dumb. The World Is Hard. (Update)

    You wouldn’t think you could win a Nobel Prize for showing that humans tend to make irrational decisions. But that’s what Richard Thaler has done. In an interview from 2018, the founder of behavioral economics describes his unlikely route to success; his reputation for being lazy; and his efforts to fix the world — one nudge at a time.

     

    • SOURCES:
      • Richard Thaler, professor of behavioral science and economics at the University of Chicago.

     

     

    Freakonomics Radio
    en-usJuly 15, 2024

    596. Farewell to a Generational Talent

    596. Farewell to a Generational Talent

    Daniel Kahneman left his mark on academia (and the real world) in countless ways. A group of his friends and colleagues recently gathered in Chicago to reflect on this legacy — and we were there, with microphones.

     

    • SOURCES:
      • Maya Bar-Hillel, professor emeritus of psychology at the Hebrew University of Jerusalem.
      • Shane Frederick, professor of marketing at the Yale School of Management.
      • Thomas Gilovich, professor of psychology at Cornell University.
      • Matt Killingsworth, senior fellow at the Wharton School of the University of Pennsylvania.
      • Barbara Mellers, professor of psychology at the University of Pennsylvania.
      • Eldar Shafir, director of the Kahneman-Treisman Center for Behavioral Science & Public Policy at Princeton University.
      • Richard Thaler, professor of behavioral science and economics at the University of Chicago.

     

     

    Freakonomics Radio
    en-usJuly 11, 2024

    595. Why Don't We Have Better Candidates for President?

    595. Why Don't We Have Better Candidates for President?

    American politics is trapped in a duopoly, with two all-powerful parties colluding to stifle competition. We revisit a 2018 episode to explain how the political industry works, and talk to a reformer (and former presidential candidate) who is pushing for change.

     

    • SOURCES:

     

     

    Freakonomics Radio
    en-usJuly 04, 2024

    594. Your Brand’s Spokesperson Just Got Arrested — Now What?

    594. Your Brand’s Spokesperson Just Got Arrested — Now What?

    It’s hard to know whether the benefits of hiring a celebrity are worth the risk. We dig into one gruesome story of an endorsement gone wrong, and find a surprising result.

     

    • SOURCES:
      • John Cawley, professor of economics at Cornell University.
      • Elizabeth (Zab) Johnson, executive director and senior fellow with the Wharton Neuroscience Initiative at the University of Pennsylvania.
      • Alvin Roth, professor of economics at Stanford University.

     

     

    Freakonomics Radio
    en-usJune 27, 2024

    593. You Can Make a Killing, but Not a Living

    593. You Can Make a Killing, but Not a Living

    Broadway operates on a winner-take-most business model. A runaway hit like Stereophonic — which just won five Tony Awards — will create a few big winners. But even the stars of the show will have to go elsewhere to make real money. (Part two of a two-part series.)

     

     

     

    Freakonomics Radio
    en-usJune 20, 2024

    EXTRA: The Fascinatingly Mundane Secrets of the World’s Most Exclusive Nightclub

    EXTRA: The Fascinatingly Mundane Secrets of the World’s Most Exclusive Nightclub

    The Berlin dance mecca Berghain is known for its eight-hour line and inscrutable door policy. PJ Vogt, host of the podcast Search Engine, joins us to crack the code. It has to do with Cold War rivalries, German tax law, and one very talented bouncer.

     

    • SOURCES:
      • Lutz Leichsenring, executive board member of Clubcommission Berlin and co-founder of VibeLab.
      • PJ Vogt, reporter, writer, and host of the podcast Search Engine.

     

     

    Freakonomics Radio
    en-usJune 17, 2024

    592. How to Make the Coolest Show on Broadway

    592. How to Make the Coolest Show on Broadway

    Hit by Covid, runaway costs, and a zillion streams of competition, serious theater is in serious trouble. A new hit play called Stereophonic — the most Tony-nominated play in history — has something to say about that. We speak with the people who make it happen every night. (Part one of a two-part series.)

     

     

    Freakonomics Radio
    en-usJune 13, 2024

    591. Signs of Progress, One Year at a Time

    591. Signs of Progress, One Year at a Time

    Every December, a British man named Tom Whitwell publishes a list of 52 things he’s learned that year. These fascinating facts reveal the spectrum of human behavior, from fraud and hypocrisy to Whitwell’s steadfast belief in progress. Should we also believe?

     

     

    Freakonomics Radio
    en-usJune 06, 2024

    Related Episodes

    Joe DeSimone (Carbon) - The Case for Convergence

    Joe DeSimone (Carbon) - The Case for Convergence

    Joe DeSimone is the founder and executive chairman of Carbon, a global company that is driving the evolution of 3D printing from a prototyping tool into a scalable manufacturing technology. As a professor at the University of North Carolina, DeSimone made scientific breakthroughs in areas including green chemistry, medical devices, and nanotechnology, also co-founding several companies based on his research. In 2016 President Obama awarded him the National Medal of Technology and Innovation, the highest honor in the U.S. for achievement and leadership in advancing technological progress. In this talk, he explores how diverse teams, perspectives and specialties can drive innovations in both technologies and business models.

    SYSK Selects: Can Nuclear Fusion Reactors Save The World?

    SYSK Selects: Can Nuclear Fusion Reactors Save The World?

    The world’s energy consumption is ruining the planet but for decades physicists have been working on what could solve the world’s energy and climate change woes for centuries to come – nuclear fusion. Learn about building stars on Earth in this classic episode.

    Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

    See omnystudio.com/listener for privacy information.

    Trust: how can research communicators earn the trust of the public?

    Trust: how can research communicators earn the trust of the public?

    In this episode, host Peter Barker reflects on the unique archive of over fifty Research Comms episodes to bring together insights from those conversations around the theme of trust.  

    Whether we’re discussing vaccine hesitancy, climate scepticism, young people’s engagement with science and scientists or the rise of conspiracy theorists, all of these topics are, at their core, issues of trust. Recognising how essential trust is to public engagement, how can the wider research community earn the trust of the public?    

    FASHION & FRAGRANCES: She is Steering Mugler to New Heights - Danièle Lahana-Aidenbaum

    FASHION & FRAGRANCES: She is Steering Mugler to New Heights - Danièle Lahana-Aidenbaum

    For the 7th episode of Luxury Leadership Talks (#LLT), Michaela had the pleasure of sitting down with Danièle Lahana-Aidenbaum, President of Mugler Fashion & Fragrances - L'Oréal Groupe.


    A unique exchange in which Danièle talks about the place of her family in her life and in her leadership, her rise within L'Oréal, her new position at the extravagant and festive brand that is Mugler, and much more. She says "Mugler is a disruptive brand. When you work for Mugler you know that you have to think outside the box. If you do something too classical, it's not Mugler."

    Immerse yourself in the world of Mugler, combining bold fashion pieces and powerful fragrances.


    Website: https://michaela-merk.com/ 

    Instagram: https://www.instagram.com/michaelamerk/ 

    LinkedIn: https://www.linkedin.com/in/michaelamerk/ 


    MUGLER Website: https://www.mugler.com/