Moving Forward: Reinventing Yourself After Business Failure - With Arif Memis

In this episode of "Bean There, Done That" Phillip Di Bella  alongside returning guest Alan Bonsall, delves into the significant findings of a pivotal paper titled "The Future for Independent Cafes in Australia." This research, spearheaded by Gianna Di Bella, Alan Bonsall, and Nick Parfitt, offers a comprehensive analysis to chart a course for success in the challenging terrain of Australia's coffee and hospitality sector.

Introduction and Background (00:02 - 03:06):

• The episode kicks off with an introduction to the show's purpose, highlighting the mission of The Coffee Commune to foster collaboration within the coffee community (01:11).
• The significance of conducting an independent study with a broad perspective is underscored, setting the stage for a discussion on the challenges and opportunities for café owners in Australia (02:03 - 03:06).

Study Overview and Methodology (03:06 - 05:19):

• Alan Bonsall provides an overview of the study's ground rules, emphasizing the need for an independent, comprehensive analysis to guide the future of cafes across the nation (03:25 - 04:17).
• The methodology behind the study is detailed, explaining how the research was conducted to gather actionable insights into the challenges facing small businesses and cafes specifically (04:17 - 05:19).

Key Findings and Challenges (05:19 - 13:41):

• A critical examination of the perceived problems versus the actual issues reveals a gap in business operating skills, ineffective brand storytelling, and the impact of increased costs and administrative complexities on café operations (07:35 - 13:41).
• The episode discusses the current state of cafes in Australia, emphasizing the importance of customer acquisition and the role of branding and storytelling in achieving business success (09:15 - 13:41).

Strategies for Success (13:41 - 40:30):

• Innovative approaches to attracting loyal customers, improving business image, and mitigating costs are explored, with a particular focus on the power of community and technology in overcoming challenges (29:57 - 33:13).
• The discussion highlights the necessity of having realistic expectations and the value of trust and collaboration in navigating the business landscape (33:13 - 35:35).
• Time management and the strategic importance of branding and marketing are emphasized as crucial elements for business success (37:36 - 39:34).

Government Engagement and Conclusion (40:30 - 52:16):

• The role of government in business success is critically examined, advocating for more meaningful engagement with industry experts before implementing policies that affect businesses (40:47 - 45:23).
• The episode concludes with a reflection on the key to business success, underscoring the importance of strategy, customer focus, and adaptability in today's market (45:23 - 52:16).

Conclusion:
This episode of "Bean There, Done That" provides a rich analysis of the challenges and opportunities facing independent cafes in Australia. Through a detailed discussion of a comprehensive study, Phil Wood and Alan Bonsall offer valuable insights and strategies for café owners to navigate the complexities of the industry, emphasizing the importance of operational skills, branding, cost management, and government engagement. The episode serves as a testament to the power of community, collaboration, and strategic thinking in achieving business success.

Produced by The Podcast Boss

#BusinessChallenges #OperationalSkills #BrandStorytelling #CostManagement #GovernmentPolicies #CustomerLoyalty #MarketAdaptation #TechnologyInBusiness #CommunitySupport #StrategicPlanning #IndependentCafes #EfficiencySustainability #BureaucraticNavigation #IndustryCollaboration
#BeanThereDoneThatPodcast #CafeIndustryInsights #BusinessGrowthStrategies #HospitalityTrends #AustralianCafes #OperationalExcellence #BrandBuilding #CostEfficiency #PolicyImpact #CustomerEngagement #TechInHospitality #CommunityInBusiness #StrategicSuccess #PodcastForEntrepreneurs #Podcasting #BusinessPodcasts #HospitalityPodcast #IndustryAnalysis #EntrepreneurshipDiscussion

We have a special episode to kick off Season 3 of That Coffee Show. Crossing over with the ‘Bean there, done that’ Podcast, Ben Gleeson is joined by industry experts Phillip Di Bella & Raihaan Esat. Phillip Di Bella needs no introduction when it comes to coffee & the Australian coffee scene. Initially known for the establishment of Di Bella Coffee, which became Australia’s largest specialty coffee company, Phillip’s entrepreneurial spirit has brought success to other businesses such as International Coffee Traders, Abbotsford Road Specialty Coffee in New York, and more recently The Coffee Commune. Raihaan or ‘Rai’ as we know him, has an impressive coffee resume himself. Known as one of the good guys of specialty coffee, Rai has an incredible palette & coffee knowledge & is always looking for ways to share with people. He is the Head judge for Golden Bean Australasia, General Manager of International Coffee Traders along with The Coffee Commune & was a part of the team that won the Golden Bean World Series in 2022. This episode is jam packed with unique insights about all things coffee & the industry that surrounds it.

In this episode of Bean There, Done That! Phil chats with brand strategist and marketing expert Allan Bonsall. Also known as a successful author and long-standing panellist on ABC Radio’s Hidden Persuaders programme, Allan and Phil discuss the importance of standing out in a crowded market, creating a compelling brand story, and understanding the customer's needs and emotions. 

Allan emphasises the shift from seller-controlled to customer-controlled markets and the need for businesses to differentiate themselves to attract customers. He also highlights the role of technology as a tool, not a solution, and the significance of customer experience in building trust and loyalty.

Summary 💡
[0:01:34] | Importance of standing out in a competitive market
[0:02:25] | Shift in power from seller to customer due to the internet
[0:03:52] | Abundance of competitors in the cafe industry
[0:04:46] | The need for a unique selling proposition and compelling story
[0:05:43] | Differentiation strategies for cafe owners
[0:07:10] | Importance of understanding competitors and customer needs
[0:08:38] | Creating a space for customers to feel welcomed and involved
[0:09:31] | Coffee and food options may not be the primary factors
[0:10:25] | The complexity of developing a brand and understanding customer satisfaction
0:10:25 | Importance of understanding customers for pricing and decision making
0:11:43 | Creating a memorable and emotional brand for cafes/restaurants
0:12:10 | Importance of planning from a customer's perspective
0:14:23 | Turning product features into customer benefits
0:15:29 | Emphasising emotional connection over transactional interactions
0:17:45 | Reluctance of business owners to understand target audience
0:18:38 | Importance of psychographic understanding of customers
0:19:53 | Customer-driven market and the need to understand customers
0:20:08 | Developing products and ambiance that reflect customer preferences
0:20:19 | Data on cafe customer numbers and average spend being down
[0:20:18] | Cafes still have the same number of customers.
[0:20:25] | Target audience is important for understanding customer behaviour.
[0:21:00] | Technology is a tool, not the solution.
[0:22:58] | Leveraging technology to create a brand requires understanding its implications.
[0:25:18] | Customer experience is crucial for building trust and loyalty.
[0:28:03] | Exceeding customer expectations leads to magic moments and word-of-mouth.
[0:29:16] | The Coffee Club's success came from being a meeting place.
[0:30:29] | Standing out requires understanding customer needs and delivering on them.
0:30:59 | First sale is about perception and standing out from the crowd
0:31:36 | Frustration with people who don't understand the importance of differentiation
0:32:14 | Key takeaways and mission to help others
0:32:26 | Allan Bonsall's work in strategic planning and purpose articulation
0:33:31 | Contact information for Allan Bonsall
0:33:44 | Book recommendation: "17 Rules of Game Changer Thinking"
0:34:20 | Shifting from entrepreneurs to game changers
0:35:01 | Importance of strategic thinking and not relying solely on technology
0:35:35 | Book recommendations and the purpose of the Coffee Commune

Episode Highlights 🌟

The Changing Landscape of Business
The rise of the internet and easy access to information has shifted the power from sellers to customers. 

Differentiation: Understanding Your Competitors and Customers
To stand out in a crowded market, cafe operators must first understand their competitors and their weaknesses. 

Creating a Memorable Brand: The Power of Emotion
Emotion plays a significant role in decision-making, and customers are more likely to choose a brand that evokes positive emotions.

Leveraging Technology: A Tool, Not a Solution
Technology can help streamline processes, gather data, and enhance the customer experience. However, it is the strategic thinking and understanding of the customer that drives success, not the technology itself.

The Importance of Customer Experience
Exceeding customer expectations and creating magic moments is crucial for building a strong brand. Customers want to feel valued, heard, and engaged. By focusing on customer experience, cafe operators can create a loyal customer base that will keep coming back.

Key Takeaways 🔑

1. In a competitive market, differentiation is crucial for success.
2. Understanding the customer's needs and emotions is essential for building a compelling brand. 
3. Technology should be seen as a tool, not a solution, and must be used strategically.
4. Customer experience is the key to building trust and loyalty.
5. Perception, quality, and consistency are important factors in creating a successful brand.

Connect With Us 💌
Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

-  Allan’s website: https://www.lookinglass.com.au/ 

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/ 

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/ 

🎧 Produced by The Podcast Boss
#StandingOutFromACrowd #CafeOperator #BrandingExperts #SuccessfulBusiness #Differentiate #Competition #CustomerControl #CustomerNeeds #UniqueSellingProposition #CustomerEngagement #EmotionalConnection #CustomerExperience #Perception #CustomerService #Technology #TargetAudience #MemorableBrand #GameChangerThinking #CoffeeCommune #AllanBonsall #PhilipDiBella

Founder of Lease1 Phillip Chapman joins Phil to discuss the current landscape of the lease market and provide valuable insights and advice for business owners. They emphasise the importance of being proactive in lease negotiations and understanding the terms of the lease. Philip also highlights the need for retailers to right-size their stores and manage their occupancy cost ratio. He encourages business owners to seek support and guidance from professionals like Lease1 to ensure they are getting the best value out of their lease agreements.

Summary 💡

0:02:23 | Current landscape in the lease market post-COVID
0:03:15 | Importance of proactive lease negotiations
0:04:36 | Trend of smaller footprint in cafes
0:05:19 | Importance of getting the right size store
0:06:06 | Changes in lease negotiations over the past 20 years
0:06:46 | Importance of being proactive about leases
0:07:44 | Benefits of proactive approach as a tenant
0:08:02 | Common mistakes in lease agreements, particularly missing lease options
[0:08:27] | Importance of being proactive and having a critical path or gantt chart for your lease
[0:09:17] | Occupancy cost ratio as a measure of success
[0:10:30] | Engaging Lease1 at any point in the lease cycle
[0:12:11] | Timing aspects of leases and approaching the landlord proactively
[0:13:06] | Managing outgoings and questioning increases
[0:15:21] | Free lease review offered by Lease1
[0:16:16] | Importance of lease terms for cafes
0:16:42 | Lease terms shifting from longer to shorter due to risk.
0:17:02 | Flexibility in lease terms, such as 3 plus 2 plus 3 plus 2.
0:18:00 | Importance of ring-fencing assets and directors in leases.
0:18:45 | Be proactive, seek support, and connect with resources.
0:19:13 | Recommended lease term: three years with three-year option.
0:19:51 | Pending lease review and need for national minimum lease standards.
0:21:28 | Advice for cafes in financial distress: communicate and seek help.
0:22:26 | Reach out for support, join the community, and take action.
0:23:14 | Importance of being proactive and not doing nothing.
0:24:56 | Shift in focus from CBD to suburbs in cafe growth strategy.
0:24:56 | CBD cafes in Melbourne, Sydney, and Brisbane were too heavy in CBDs.
0:25:08 | Regional cafes were more profitable due to cheaper rents and higher coffee prices.
0:25:27 | COVID-19 accelerated existing trends, including the decline of CBDs.
0:26:03 | Limited hours and changing dynamics make planning difficult for CBD businesses.
0:26:26 | CBD cafes should focus on building assets and be well-prepared for risk.
0:27:10 | CBDs may become lifestyle centres with vertical living and more traffic flow.
0:27:42 | Work from home has negatively impacted CBD businesses.
0:28:05 | Turnover rent is a smart option for new CBD restaurants.
0:29:00 | Three tips for signing a lease: review the lease, surround yourself with good advisors, and consider the future of the lease.
0:31:39 | Leasing should fit into your lifestyle in terms of health, wealth, and time.
[0:33:10] | Coffee Commune leasing bootcamp
[0:33:41] | Lease1 helps people accelerate their potential

Episode Highlights 🌟

The Current Landscape of the Lease Market
In the post-COVID era, the lease market has undergone significant changes. Landlords and fund managers are focused on recapturing asset value and revaluing leases to find rental growth. Phillip emphasizes the importance of being proactive in lease negotiations and leveraging time to secure the best terms for your business.

Trends in Commercial Leases
One of the key trends in the lease market is the shift towards smaller footprints for businesses. Phillip advises businesses to carefully consider the size of their premises to optimise their occupancy cost ratio and avoid unnecessary expenses.

The Changing Dynamics of Lease Negotiations
Phillip emphasises the importance of reading and understanding your lease, as well as being proactive in managing it. Lease1 offers a free lease review service to help businesses assess their lease agreements and identify potential areas for improvement.

Mistakes to Avoid in Lease Negotiations
Phillip highlights the importance of being aware of lease events and taking proactive steps to secure favourable terms. 

Managing Occupancy Costs and Outgoings
Phillip provides valuable insights into managing occupancy costs and outgoings. He advises businesses to focus on their occupancy cost ratio, which is the percentage of gross rent to sales. 

Navigating CBD vs. Suburbs
The COVID-19 pandemic has accelerated the shift away from CBD locations. Phillip advises businesses to carefully consider the viability of CBD leases, as the dynamics have changed significantly. 

Key Takeaways 🔑

1. Be proactive in lease negotiations and understand the terms of your lease.
2. Right-size your store to match your business needs and reduce costs.
3. Manage your occupancy cost ratio to ensure profitability.
4. Review your lease regularly and seek professional advice to leverage time and secure your business's future.

Connect With Us 💌
Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

-  Lease1 website: https://www.lease1.au/ 

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/ 

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/ 

🎧 Produced by The Podcast Boss

#LeaseMarket #LeaseNegotiations #LeaseOptions #RentalResearch #SiteSelection #DisputeResolution #RetailFranchising #PortfolioAdministration #LeaseReview #LeaseConcierge #OccupancyCostRatio #CBDCafes #FinancialDistress #ProactiveLeaseManagement #LeaseTerms #LeaseAdvice #LeaseSupport #LeaseRenewal #LeaseNegotiation #LeaseDocumentation #LeaseBenchmarking #LeaseConciergeService #LeaseCompliance #LeaseLegislation #LeaseStandards #LeaseTiming #LeaseMistakes #LeaseLandscape #LeaseMarketTrends #LeaseMarketChanges #LeaseConditions #LeaseChallenges #LeaseOpportunities #LeaseStrategies #LeaseInsights #LeaseAdvice #LeaseTips #LeaseRecommendations #BestPractices #LeaseExpertise #LeaseGuidance #LeaseSupport #LeaseSolutions #LeaseResources #LeaseInformation #LeaseEducation #LeaseConsultation #LeaseAssistance #LeasePartnership #LeaseCollaboration #LeaseCommunity #LeaseNetworking #LeaseConnections #LeaseWorkshops #LeaseBootcamp #LeaseSeminars #LeaseEvents #LeaseTraining #LeaseCoaching #LeaseMentoring #LeaseWebinars #LeasePodcasts #LeaseBlogs #LeaseArticles #LeasePublications #LeaseReviews #LeaseCaseStudies #LeaseSuccessStories #LeaseStrategies #LeaseInsights #LeaseTrends #LeaseUpdates #LeaseNews #LeaseAnalysis #LeaseForecast #LeaseOutlook #LeaseFuture

Former owner of Cowch Dessert Cocktail Bar, Arif Memis joins Phil on the podcast to share his experiences and lessons from running a successful business that had to close in early 2023 due to financial difficulties. The pair discuss the challenges of negotiating leases and supply agreements, as well as the impact of regulatory issues. Arif also highlights the need for business owners to take care of their mental health and to find a work-life balance, with a newfound calling on helping others. 

Summary 💡

[0:01:03] | Overview of the Cowch Dessert Cocktail Bar business
[0:04:03] | Key triggers and turning points that could have been changed
[0:06:01] | Importance of financial stability and managing finances
[0:08:05] | Discussion on the balance sheet, profit and loss, and cash flow
[0:08:34] | Delay in becoming vertically integrated due to cash flow issues
[0:09:18] | Challenges faced in running a production kitchen
[0:09:58] | Impact of external factors on the business
[0:10:14] | Production facility and retail decisions
[0:11:52] | Challenges with liquor licensing 
[0:13:43] | Legal and regulatory issues contribute to costs
[0:14:08] | Importance of negotiating leases and supply agreements
[0:15:18] | Importance of having lease agreements that suit your business
[0:17:18] | Challenges and complexities of supply agreements
[0:19:43] | Advice for struggling cafe owners: make rational decisions, take breaks
[0:20:26] | Consider the financial viability of owning a business
[0:20:36] | Seek advice and support from resources like The Coffee Commune
[0:20:59] | Need to turn to industry professionals for advice and support
[0:22:48] | Business planning should be practical and regularly updated
[0:24:32] | Don't be busy being busy, make time to know your numbers
[0:25:44] | Arif suggests implementing a tip system for staff in hospitality
[0:27:46] | Wages haven't increased in line with what customers are willing to pay
[0:29:18] | High wage costs are not sustainable for many cafes
[0:30:07] | Example of cafe with high wage costs and breaking even
[0:30:34] | High expenses exceed 100% of revenue without additional factors
0:30:28 | Phil discusses the financial challenges of running a business.
0:31:07 | Phil emphasises the importance of knowing your numbers and being empathetic.
0:32:01 | Arif talks about the importance of mental health and work-life balance.
0:33:24 | Arif encourages people to seek advice and talk to someone.
0:34:00 | Phil shares his thoughts on mental health and work-life harmony.
0:36:27 | Phil talks about the importance of learning from failures and moving forward.

Episode Highlights 🌟

Having a Solid Financial Plan

One of the key lessons Arif learned was the importance of financial stability. He relied heavily on debt to grow his business. He advises aspiring business owners to have a solid financial plan and a war chest of capital to weather any unforeseen circumstances. 

Taking a Step Back

Arif admits that he led with his heart instead of his head, which led to emotional decision-making and an inability to make the necessary cuts when needed. Arif advises business owners to take a step back and make rational decisions, even if they are difficult.

Negotiating Leases and Contracts

Arif talks about learning the importance of seeking legal and practical advice when negotiating leases, as well as understanding the terms and conditions thoroughly.

Increasing Wages in Hospitality
One of the most significant challenges Arif faced was the increasing wages in the hospitality industry. While he acknowledges that staff deserve fair compensation, he also highlights the difficulty of sustaining a business when wages consume a significant portion of revenue. 

Key Takeaways 🔑

1. Financial stability is crucial for business success. Avoid relying heavily on debt and ensure you have a strong balance sheet, profit and loss statement, and cash flow.
2. Negotiating leases and supply agreements requires careful consideration and expert advice. Be aware of the terms and conditions and seek legal and practical guidance.
3. The hospitality industry faces challenges with rising wages and customer expectations. Business owners must find a balance between paying staff well and charging reasonable prices.
4. Taking care of your mental health and finding a work-life balance is essential for making rational decisions and being the best version of yourself in both personal and professional life.

Connect With Us 💌

Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/ 

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/ 

🎧 Produced by The Podcast Boss

Produced By The Podcast Boss

Rob Lamb, principal and director of Hillhouse Lawyers, joins Phil on the podcast to discuss the importance of choosing the right legal structure for a cafe, the significance of shareholder agreements, and the legal requirements and regulations that cafe owners should be aware of. They also touch on intellectual property protection, compliance with health and safety regulations, leasing considerations, and the importance of understanding employment law.

Summary 💡

0:02:15 | Importance of choosing the right legal structure for a cafe
0:04:59 | Importance of a shareholder agreement for partnerships
0:07:57 | Legal requirements and regulations for cafe owners
0:09:27 | Importance of protecting intellectual property in cafes
0:10:48 | Legal rights and passing off of brand names
0:11:46 | Importance of trademark and logo registration
0:12:50 | Difficulty of registering unique names and phrases
0:13:42 | Cost of defending oneself in legal disputes
0:14:15 | Legal steps for health and safety compliance in cafes
0:16:14 | Importance of asking customers about allergies
0:17:26 | Need for permits and licenses in the cafe industry
0:18:33 | Importance of insurance, including public liability and workers compensation
0:19:48 | Directors insurance and buy sell agreements
0:20:04 | Importance of having a good insurance broker
0:20:02 | Importance of reading insurance policies and being proactive with legal responsibility
0:21:05 | Key legal considerations for leases: term length and maintenance obligations
0:23:45 | Value of a lease: one year with a five plus five-year option
0:26:02 | Protecting against legal disputes with employees: familiarise with awards
0:27:51 | Seek advice and support for employment law compliance
0:28:36 | Proactive approach to terminating employees: follow defined processes
0:30:28 | Seek advice before taking immediate action in difficult situations
0:30:28 | Importance of seeking advice before reacting to legal disputes.
0:30:57 | Most disputes can be solved without going to court.
0:31:59 | Litigation is not only financially straining but emotionally draining.
0:32:28 | Be proactive and seek legal advice if unsure.
0:33:00 | Importance of supplier agreements and protecting against supply disruptions.
0:34:00 | Consider power dynamics and terms of supplier agreements.
0:34:35 | Automatic renewals and CPI increases in supply agreements.
0:35:23 | Read and understand agreements, seek advice if needed.
0:36:38 | Example of a well-structured supply agreement.
0:38:05 | Emerging legal trend: proactive sexual harassment policies in employment.
0:40:07 | Importance of understanding legal aspects and engaging a lawyer.
0:40:22 | Proactive obligation to protect mental health in the workplace.
0:41:11 | Small businesses expected to have same policies as larger companies.
0:41:55 | Government should involve industries that don’t take government money.
0:42:19 | Resources for legal advice: Google searches, industry bodies.
0:43:34 | Don’t sign anything without reading and consulting professional advisors.
0:45:00 | Importance of managers understanding legal responsibilities and obligations.
0:45:23 | Government websites, Fair Work Commission, QLD Small Business Commission.
0:46:54 | Aspiring café owners should understand legal aspects and seek advice.
0:48:11 | Don’t react impulsively or send angry emails in important situations.
0:49:40 | Rob’s involvement with Coffee Commune and Hill House lawyers

Episode Highlights 🌟

Choosing the Right Legal Structure
According to Rob, there is no one-size-fits-all legal structure for cafes. It is essential to consult with both a lawyer and an accountant to determine the best structure for your specific circumstances.

The Importance of Shareholder Agreements
Rob tells Phil that a shareholder agreement is crucial for protecting the interests of all parties involved and avoiding costly litigation in the future. He emphasises that spending a few thousand dollars on a shareholder agreement is a no-brainer compared to the potential costs of litigation.

Compliance with Health and Safety Regulations
Cafe owners operate in a heavily regulated environment, particularly when it comes to health and safety regulations. It is essential to be aware of and comply with these regulations to ensure the safety of both employees and customers.

Protecting Intellectual Property
Intellectual property (IP) is a concern for cafe owners, particularly when it comes to branding and menu creations. Protecting your IP can help prevent others from using your unique ideas and creations without permission.

The Importance of Supplier Agreements
Supplier agreements are crucial for cafe owners who rely on unique products or ingredients. Having clear and comprehensive supplier agreements can help protect your business from disruptions and ensure a reliable supply chain.

Emerging Legal Trends and Changes
The legal landscape is constantly evolving, and cafe owners need to stay informed about emerging trends and changes that may impact their businesses.

Connect With Us 💌

Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

Hillhouse website: https://www.hillhouse.com.au/

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/

legal structure, cafe, legal advice, IP, compliance, employment, supply agreements, leasing, proactive, shareholder agreement, liabilities, trademarks, copyright, insurance, permits, health and safety regulations, wages, workplace safety, legislation changes, Fair Work Commission, mental health, sexual harassment policies, psychosafety, government websites, Small Business Commission, resources, termination, legal disputes, supplier agreements, employment law, workplace health and safety, mental health protection, sexual harassment policies

Produced By The Podcast Boss

Joshua King, author of The Hospitality Survival Guide, joins Phil to discuss the current landscape of the cafe industry and share tips for surviving and thriving in this challenging business. They emphasise the importance of knowing your numbers, understanding your customers' needs, and delivering exceptional customer experiences. They also discuss the trends in marketing, such as leveraging digital platforms and embracing sustainability. The conversation highlights the need for cafe owners to adapt quickly and be proactive in addressing challenges.

Summary 💡

0:01:19 | Discussion on the current landscape of the cafe industry
0:02:25 | Major changes in the cafe industry
0:04:23 | Tips for surviving in the industry, including knowing your numbers
0:06:07 | Importance of serving what customers want to buy
0:07:54 | Available resources for cafe owners, such as profitability software
0:08:59 | Importance of having a coach or mentor in the industry
0:08:59 | Accountants need to look at numbers and plan forward strategically.
0:09:35 | Mentoring and resources are available for cafe owners.
0:10:42 | Asking for help and having a good support system is important.
0:11:04 | Successful venue operators differentiate by knowing their customers and numbers.
0:12:06 | Making small tweaks and building a culture of growth is crucial.
0:13:15 | Trends include specific buying preferences and peacocking to stand out.
0:15:01 | Successful businesses tell a compelling story and deliver consistently.
0:16:08 | Digital presence and marketing on relevant platforms is important.
0:16:50 | TikTok is a new marketing platform to consider.
0:16:50 | Being current and adaptable is key for success.
0:16:50 | Importance of being current on social media platforms
0:17:10 | Importance of reviews and responding to them
0:18:06 | Matching the digital experience with the real experience
0:19:17 | Making payments easy and focusing on customer experience
0:20:40 | Standing out in a flooded market through customer experience
0:21:59 | Importance of friendly and motivated staff
0:23:45 | Induction and ongoing training for staff
0:24:41 | Job satisfaction and fulfilment for staff
0:24:56 | Strategies to attract and retain staff
0:24:58 | Challenges and opportunities in the industry
[0:24:56] | Different methods of marketing on social media.
[0:25:02] | Importance of knowing your numbers and customers.
[0:25:32] | Every expense has gone up at the same time.
[0:26:05] | Anticipating customer needs is challenging in the current landscape.
[0:27:40] | Great service can win back customers, even with average products.
[0:28:48] | Embracing sustainability and promoting it to customers.
[0:29:38] | Capitalising on the growth of meal prep kits and food.
[0:29:55] | Shift towards non-alcoholic drinks and plant-based proteins.
[0:30:30] | Importance of financial preparedness and storytelling.
[0:31:25] | Facing challenges head-on and finding solutions.

Episode Highlights 🌟

The Need To Adapt
Joshua introduced the concept of "peacocking," which involves delivering a standout experience or product that captures the attention of customers. He emphasised the importance of understanding your market and catering to their specific preferences.

Leveraging Social Media Platforms
When it comes to marketing strategies, Joshua spoke about the significance of a strong digital presence and leveraging social media platforms to connect with customers. He also highlighted the importance of online reviews and responding to customer feedback. 

Customer Experience: A Strong Team Culture
Joshua spoke to Phil about the importance of customer experience and the role it plays in differentiating successful venue operators from those who struggle. He stressed the need for a strong team culture and the importance of training and engaging staff to deliver exceptional service.

Key Takeaways 🔑

1. Know your numbers and understand the financial aspects of your business.
2. Focus on delivering what your customers want and build a connection with them.
3. Utilise digital marketing platforms, such as Google listings and social media, to promote your cafe.
4. Embrace sustainability and communicate your efforts to customers.
5. Train and motivate your staff to provide excellent customer service and engage with customers.

Connect With Us 💌

Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

-  Joshua’s book: https://www.oceanreeve.com/product-page/the-hospitality-survival-guide-how-to-survive-and-thrive-in-the-hospitality-ind  

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/ 

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/ 

🎧 Produced by The Podcast Boss

#CoffeeIndustry #CafeIndustry #HospitalityIndustry #CustomerExperience #CustomerEngagement #CustomerService #CustomerNeeds #CustomerExpectations #KnowYourNumbers #FinancialManagement #StaffManagement #RecruitmentTips #TrainingTips #MarketingStrategies #DigitalMarketing #SocialMediaTips #Sustainability #ESG #Storytelling #SupplyChainChallenges #StaffShortages #MealPrepKits #NonAlcoholicDrinks #PlantBasedProteins #FinancialPreparedness #StorytellingInBusiness

In today's episode, Phil talks with Ivan Brewer, the brain behind Peiso, a platform designed to provide real-time insights into business performance. This episode delves into the essence of understanding business numbers, the anticipated trajectory of the hospitality industry, and how Peiso is carving a niche in aiding businesses navigate through the numbers maze.

Episode Highlights 🌟

• Mastering the Numbers: The Keystone of Profitability and Goal Alignment  📊The paramount importance of understanding and monitoring business numbers to drive profitability and align operations with business goals.
• Navigating the Tides: Predicting the Hospitality Industry's Contraction and Ensuing Boom  📈Predictions on the contraction and subsequent boom in the hospitality industry, urging business owners to 'get fit' by adjusting their operations to survive and thrive.
• Peiso Unveiled: Your Companion for Real-Time Business Performance Insights 🖥️ Introduction to Peiso, a subscription-based platform providing real-time insights into business performance, aiding in better decision-making.
• Peiso's Evolution: Bridging the Analytical Gap with Natural Language Queries and Enhanced Analytics 🔄 The evolution of Peiso to include natural language queries and enhanced analytics, aiming to become an indispensable tool for hospitality business owners.
• Embracing Change: Refreshing Your Approach and Harnessing Peiso for Elevated Business Insight  🔄 Advice for business owners on refreshing their approach, being open to change, and utilising tools like Peiso to gain better insights into their business performance.

🌟 Key Takeaways:

Understanding Business Numbers

 It's crucial to understand and monitor business numbers to drive profitability and align operations with business goals.

Industry Predictions
  A contraction in the hospitality industry is predicted, followed by a boom, urging businesses to adjust operations to survive and thrive.

Introduction to Peiso

Peiso is a subscription-based platform providing real-time insights into business performance for better decision-making.

Peiso's Evolution

 Peiso is evolving to include natural language queries and enhanced analytics, aiming to become an indispensable tool for hospitality business owners.

Advice for Business Owners 

Refreshing the approach, being open to change, and utilizing tools like Peiso are advised for gaining better insights into business performance.

Customer Spending Trends

A shift in customer spending trends presents an opportunity to increase profit margins on lower-priced items.

Tech Stack Importance

Having the right tech stack is essential for gaining valuable insights and making informed decisions to improve business performance.

📣Call to Action

- Dive deeper into understanding your business numbers; it's the compass to navigating through the stormy waters of the hospitality industry.

- Explore the features of Peiso and how it can become a game-changer in understanding your business performance.

- Prepare your business for the anticipated boom in the hospitality sector by making informed decisions today.

💌 Connect With Us

Share the wisdom from this episode with your network, subscribe to "Bean There, Done That!" and leave us a rating. Your insights and support help us bring more enriching discussions your way.

Have questions or topics you'd like us to cover? Reach out to us at https://www.coffeecommune.com.au/contact/](https://www.coffeecommune.com.au/contact/. Enjoy this episode and as always, thanks for listening.

- Peiso Platform](https://www.getpeso.com/

- Bean There, Done That! Podcast: https://www.coffeecommune.com.au/the-new-bean-there-done-that-podcast/

- Contact The Coffee Commune: https://www.coffeecommune.com.au/contact/

🎧 Produced by The Podcast Boss

#HospitalityIndustry #BusinessNumbers #PeisoPlatform #BeanThereDoneThat #PhilDiBella #IvanBrewer #BusinessInsights #HospitalityBoom

In this episode, Phil sits down with Don Meij, the CEO of Domino's, to discuss the intricacies of running a global fast-food chain. From supply chain management to employee retention, menu development, and customer engagement, Don shares invaluable insights that are relevant not just to the pizza business but to anyone in the hospitality industry.

🍕 What's Inside:

Supply Chain Management

• The complexities of sourcing ingredients both locally and globally
• The importance of having a diversified supply chain

ESG Considerations

• The growing significance of sustainability in business
• European regulations and their impact on operations

Technology and Innovation

• The role of technology in customer engagement
• Openness to testing new technologies

Employee and Franchisee Retention

• The challenges of retaining a young workforce
• The importance of internal recruitment for franchisees

Customer Engagement and Menu Development

• Understanding your customers and those who aren't
• The strategic role of menu items

Research and Development

• The significance of continuous research
• Learning from other markets

Business Strategy and Metrics

• The obsession with ROI
• Moving customers from value to premium range

Books and Learning

• Don's recommended reads for business inspiration:
  • “DHL: From Startup to Global Upstart” by Po Chung and Roger Bowie
  • "Pizza Tiger" by Tom Monaghan and Robert Anderson
  • "Atomic Habits" by James Clear
  • "Radical Simplicity" by Allen Ken
  • "Hit Refresh" by Satya Nadella
  • "No Rules Rules" by Reed Hastings and Erin Meyer
  • "The Ministry of Common Sense" by Martin Lindstrom
  • "Measure What Matters" by John Doerr

🌟 Key Takeaways:

• Diversify your supply chain to mitigate risks
• Sustainability is not just a buzzword; it's a business imperative
• Technology can be a game-changer in customer engagement
• Employee and franchisee retention starts with strong leadership
• Understand not just who your customers are, but also who they aren't
• Constant research and development are crucial for staying ahead
• ROI should be a key metric in any business decision
• Reading widely can provide unexpected business insights

📣 Call to Action:

If you're in the hospitality industry, now's the time to reevaluate your business strategies. Are you diversified enough? Are you sustainable? Are you leveraging technology to its fullest? Take a leaf from Don Meij's knowledge book and start making those changes today. And if you found value in this episode, don't forget to share it with your network.

💌 Connect With Us:

Subscribe, rate, and review the show, and send us your questions at Contact Us. Enjoy this episode and as always, thanks for listening.

🎧 Produced by The Podcast Boss The Podcast Boss

#BeanThereDoneThat #DonMeij #DominosPizza #SupplyChain #Sustainability #TechInHospitality #EmployeeRetention #FranchiseeSuccess #CustomerEngagement #MenuDevelopment #BusinessStrategy #ROI #BooksForSuccess #Dominos

In this episode, we dive deep into the world of recruitment in the hospitality industry. Our guest, Sam McNamara, founder of Get Ahead, describes his company as the "Tinder for employment" - a swipe app that connects job seekers and companies seamlessly.

Key Takeaways:

• The power in the recruitment process has shifted from employers to employees, making it more challenging for businesses to attract and retain staff.
• Get Ahead's swipe app allows employers to quickly match with potential candidates and conduct video interviews, saving time and improving the hiring process.
• Personality and attitude are becoming more important than experience in the hiring process, as businesses can train employees in the necessary skills.
• Referrals from existing staff can be a valuable source of new talent and can contribute to a positive company culture.
• Building a strong online presence through social media can help attract both customers and potential employees.

The Changing Landscape of Recruitment

The hospitality industry has undergone significant changes in recent years, particularly in the wake of the COVID-19 pandemic. One of the most notable shifts has been the transfer of power from employers to employees. As Sam points out, the job market has become more competitive, with a smaller pool of candidates available for hospitality positions. This has forced businesses to rethink their recruitment strategies and find new ways to attract and retain talent.

The Rise of Fast Recruitment

Traditional recruitment methods, such as posting job ads on platforms like Seek, have become less effective in the current job market. Employers are faced with challenges such as no-shows for interviews, high costs of advertising, and difficulty finding candidates with the right skills and personality fit. This is where Get Ahead comes in. The platform offers a fast and efficient hiring process, allowing employers to create a profile, swipe through potential candidates, and match with them for video interviews. By streamlining the recruitment process, Get Ahead aims to reduce hiring time and improve the quality of hires.

The Importance of Personality and Culture Fit

One of the key insights from our conversation with Sam is the growing emphasis on personality and culture fit in the recruitment process. Employers are realising that skills can be taught, but personality traits and a positive attitude are essential for success in the hospitality industry. Sam highlights the importance of creating a transparent and engaging profile on Get Ahead, where employers can showcase their brand and culture. By sharing videos and photos, employers can give candidates a glimpse into their business and attract those who align with their values and vision.

The Power of Referrals and References

Referrals and references play a crucial role in the recruitment process. Sam encourages employers to incentivise their existing staff to refer potential candidates. This not only helps in finding suitable candidates but also fosters a sense of community and camaraderie within the workplace. On the other hand, traditional reference checks may not always provide an accurate picture of a candidate's abilities and work ethic. Sam suggests doing your own homework and reaching out to people in the industry who may have worked with the candidate in the past.

Building an Online Presence and Brand

In today's digital age, having a strong online presence is essential for attracting both customers and potential employees. Sam advises businesses to leverage social media platforms like TikTok, Facebook, and LinkedIn to share their brand story and engage with their target audience. By posting regular content that reflects the culture and values of the business, employers can create a positive image and attract top talent. Sam also emphasises the importance of being authentic and genuine in your online presence, as candidates are looking for businesses that align with their own values and aspirations.

Conclusion and Future Outlook

The recruitment landscape in the hospitality industry has undergone significant changes, and businesses need to adapt to stay ahead. Platforms like Get Ahead are revolutionising the hiring process by offering a fast and efficient way to connect with potential candidates. The focus has shifted from solely looking for experience to considering personality and culture fit. Employers are encouraged to build an online presence and share their brand story to attract both customers and employees. By embracing these changes and adopting innovative recruitment strategies, businesses can overcome the challenges of the current job market and build a strong and talented team.

As the industry continues to evolve, it is crucial for businesses to stay agile and open to new approaches. By embracing technology and leveraging the power of social media, employers can create a competitive advantage and attract the best talent. The future of recruitment in the hospitality industry lies in finding innovative ways to connect with candidates and build meaningful relationships. With platforms like Get Ahead leading the way, the future looks bright for businesses looking to accelerate their potential and thrive in the ever-changing world of hospitality.

About The Guest:
Sam McNamara is the founder of Get Ahead, a fast hiring platform that aims to revolutionise the recruitment process. With a background in hospitality and retail, Sam understands the challenges faced by businesses in these industries and has created Get Ahead to help them attract and retain top talent.

Tune in now and stay caffeinated, my friends. Until next time, this is Phil Di Bella signing off, reminding you that the Coffee Commune is here to accelerate your potential.

Get Ahead: www.getahead.com.au  

Quotes:

• "People are paying a hell of a lot of money for something that's really suitable to their industry, which was our biggest tell sign, to build something that could do that better." - Sam McNamara
• "People are more than happy to take a pay cut and a lot of them did... for the lifestyle and for the environment and the culture." - Sam McNamara
• "Treat your good staff well... and they'll treat your business with respect and your customers." - Sam McNamara

Produced By The Podcast Boss

#recruitment #hospitalityindustry #businessgrowth #cafeowners #successsecrets"