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    Explore " venueland podcast" with insightful episodes like "Kevin Merlet", "Inside: LA Memorial Coliseum's Centennial Celebration", "Jennifer Persyn", "Lillian Lee" and "Jessica Runyon" from podcasts like ""Adventures In Venueland", "Adventures In Venueland", "Adventures In Venueland", "Adventures In Venueland" and "Adventures In Venueland"" and more!

    Episodes (80)

    Kevin Merlet

    Kevin Merlet

    Things are coming up roses this episode as we head to Portland, the City of Roses, to chat with Kevin Merlet, Director of Arena Marketing at Rose Quarter – which includes Moda Center, Veterans Memorial Coliseum, and Alaska Airlines' Theater of the Clouds. We talk about the unique flexibility and setup of Alaska Airlines' Theater of the Clouds, which is a unique take on an arena curtaining system that allows them to scale and attract many artists and comedians that may otherwise go elsewhere. Kevin explains some of the many things that make Portland unique, and how the city will invest in you if you invest in them. He explains their need and benefits of being authentic and community focused and how authenticity drives and brings forward creativity. We discuss Kevin’s unique career path that led him from internships at record labels in Chicago to music licensing in Los Angeles to his current role in Portland. Hear about some of the similarities and challenges between music licensing and marketing live events. This episode is chock full of fun stories, a love of music, shop talk about partnerships and consumer strategies, and a love of “Rip City.” Keep Portland weird!

    Kevin Merlet: Instagram | LinkedIn
    Rose Quarter: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Inside: LA Memorial Coliseum's Centennial Celebration

    Inside: LA Memorial Coliseum's Centennial Celebration

    BONUS EPISODE – We’re keeping it 💯 with this special bonus episode that marks our 1️⃣0️⃣0️⃣th overall episode of Adventures In Venueland! 😱 For this bonus, we talk with Marina Foté with the Los Angeles Memorial Coliseum – referred to as “The Greatest Stadium in the World” by the NFL - which is celebrating its centennial anniversary! Hear about their “Coliseum Forever” campaign which celebrates the venue’s past while looking ahead toward its future. Marina tells us some fun stories and interesting facts from the Coliseum’s history, as well as some incredible nuggets discovered during this anniversary campaign. We talk about unique aspects of the venue based on how it was built, how important it is to fans, and notable events it played host to over the years. In an age where many venues do not make it to their 25th birthday, the Los Angeles Memorial Coliseum has stood the test of time and continues to be an iconic venue for all types of events. 100 years for our 100th episode? That’s some centennial synergy. 

    Marina Foté: Instagram | LinkedIn
    Los Angeles Memorial Coliseum: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Jennifer Persyn

    Jennifer Persyn

    Head out to the Rockies to a land known for beautiful nature, iconic venues, and legendary teams, as we chat with Jennifer Persyn, Executive Director of Venue Marketing & Publicity at Kroenke Sports & Entertainment (KSE) - one of the worlds leading entertainment and management ownership groups. Jen, who oversees venue marketing and publicity for any concerts and family events at their properties, gives us an overview of KSE in Denver, which owns and manages a plethora of venues and teams including Ball Arena, Paramount Theatre, Dicks Sporting Goods Park, Denver Nuggets, Colorado Avalanche, Colorado Mammoth, Colorado Rapids, Altitude Sports & Entertainment, Altitude Authentics, and KSE Radio. Hear how her department is structured and how they balance working and covering numerous shows at various venues which are different sizes. We walk through Jen’s career path from Colorado State University to critical internships with the Colorado Eagles and Tampa Bay Lightning, to time on the ticketing side which helps inform marketing decisions she makes to this day. We also discuss the conundrum of staying in a market versus leaving to pursue new jobs and the many benefits that come from putting roots down and having established relationships with promoters and sales reps. As we head to Denver this June for EVMC 2024, enjoy this great discussion filled with good career tips and info about the city, including ‘don’t miss’ locations.

    Jennifer Persyn: Instagram | LinkedIn
    Ball Arena: Facebook | Twitter/X | Instagram
     

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Lillian Lee

    Lillian Lee

    Tune your guitar and strike your favorite rockstar pose as we travel down to the capital of the Lone Star State, Austin, to chat with Lillian Lee, VP of Digital Marketing Strategy for Fevo. Lillian gives us a rundown on Fevo, an ecommerce experiences company specializing in professional sports ticketing, and how they’re working to digitize the industry and revolutionize the checkout process online. We talk about the evolution of the event experience, and the importance of flipping strategies on their head to innovate and create new, better experiences. We also walk through her career adventure. A love for music at an early age led Lillian to study music business at NYU where she landed an internship for a club promoter in Brooklyn. This led her on a path to working at Empire Control Room & Garage where she cut her teeth on all sides of the industry and experienced the joys and challenges of hosting events for SXSW. Her next gig found her with Front Gate Tickets, a festival ticketing platform, before landing her current role with Fevo, where she handles branding, digital strategy, internal marketing, product marketing, and client marketing. Enjoy this interesting look at different sides of the live event industry, hear some great advice, and learn all about her sweet “Texas street dog,” Copper, on this fun and informative episode.

    Lillian Lee: Facebook | X/Twitter | Instagram
    Fevo: X/Twitter | Instagram | LinkedIn

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Jessica Runyon

    Jessica Runyon

    Get up and move your feet with us as we head to Detroit Rock City to chat with the queen of the curls, Jessica Runyon, VP of Global Client Marketing with Ticketmaster. Jess takes us through her day-to-day, from working with venues, promoters, sports, and arts groups on client marketing solutions – self serve marketing products, managed services, email marketing, self-serve pixel placements, digital media, and strategies for marketing rollouts. We dig in to great tips for career development, such as being positive, showcasing your authentic and reliable self, building relationships, and tips for working with difficult people. As her mom always told her: “To have friends, one first must show themselves as friendly” and Jess does this in spades. We talk about how positive attitudes can change your life, work environment, and department, and how she has leveraged her love of people into meaningful relationships that have enhanced her career. When Jess isn’t jet setting around the globe or relaxing at home with her husband and dog, she heads back home to ‘ole Kentucky, the place where she was born and raised’ and enjoys important down time to reset and balance an often hectic industry. We all discuss the importance of EVMC, how important partners are to the conference’s success, and tips for new conference attendees wanting to get the most out of their experience. This episode is packed full of great advice, heartfelt quotes from Jess’ parents, and wonderful career tips that you’re sure to appreciate as you chart your own journey.

    Jessica Runyon: Facebook | Instagram | LinkedIn
    Ticketmaster: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    'Twas the Night Before Show Day

    'Twas the Night Before Show Day

    STORY EPISODE – Joyous holiday season Venuelanders! As we prepare for an exciting 2024 with some incredible guests and bonus episodes, please enjoy this special holiday treat. Here is our version of that classic, fire-side story which will hopefully warm your heart – ‘Twas the Night Before Show Day. 📖💗 We hope you’ll share this short story with coworkers and fellow live event friends, and that you have a peaceful, happy holiday season however you celebrate. See you in 2024!

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    'Twas the night before show day, throughout back of house,
    Not a crew member stirred, not even a mouse;
    Road boxes were packed into semi trucks with care,
    In hopes that by load-in they would surely be there.

    The GM was nestled all snug in their bed,
    While visions of show profits danced in their head;
    Marketing, ticketing, security and more,
    Dreamed of patrons smoothly going through doors.

    This holiday show – an iconic one of a kind,
    Combined Mariah, TSO, Rockettes, and Mannheim;
    Promoters all wanted this last-second show,
    All venues were in awe, for that you must know.

    As staff arrived and prepared for the night,
    A snafu was discovered, the details weren’t right;
    Part time support staff never got the call,
    This last-minute booking may not happen at all.

    Word went out that this show needs support,
    If no help arrives, they'll have to abort;
    As the staff hung their heads, joined the fans and cried,
    A door opened with reinforcements from far and wide.

    They exclaimed, "It’s AEG! OVG! Live Nation and Legends!
    There's Kroenke, MSG, NS2 – good heavens!
    We need all your help, give it your touch.
    Let's make this show happen, thank you so much!"

    The crew all jumped in, staffing entries and parking,
    People unloaded trucks, got chalk and began marking;
    Ticketmaster, AXS, eTix, and more,
    All teamed up to get people through the door.

    With everyone in their seats and anticipation high,
    The lights went down with not a dry eye;
    The crowd began to roar, giving everyone a hand,
    Always a favorite moment for those in Venueland.

    Mannheim Steamroller was first on this bill,
    They brought out the classics and had no chill;
    Putting their heart into every last song,
    Synthesizers, drums, and even a gong!

    Next up was the Radio City Music Hall squad,
    Performing numbers as the crowd ooo-ed and awed;
    Their eyes – how they twinkled! Their show so razzling!
    Their legs kicking sky high, the Rockettes were dazzling!

    And with a blast of pyro Trans-Siberian Orchestra took the stage,
    Guitars shedding, lasers beaming, a show for every age;
    Holiday classics with rockstar flair,
    As musicians and singers swung through the air.

    Mariah closed it out, and sang loud and true,
    That all she wanted for Christmas, was you-ooo-ooo-ooo-ooooo!
    And just as she finished her final note,
    She invited staff and crew on stage and cleared her throat.

    “Normally these companies compete for nickels and dimes,
    But today, this special night, they put it all aside.
    They understood how important this holiday show was.
    And despite who landed it, it had to happen because,

    No matter who performs, what venue, or profit split,
    Making memories for fans is the reason we do it.”
    They joined the performers, and sang through the mic,
    HAPPY HOLIDAYS TO ALL, AND TO ALL A GOOD-NIGHT!

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Chris Meeds

    Chris Meeds

    Fine tune that excel spreadsheet and hit the road with as we jet set with Chris Meeds, Accounting Promoter Rep for AEG Presents. Learn what his day-to-day job looks like – from seat adjustments to dressing the house to settling shows to handling trade shots and making sure the artist experience is great. Chris talks about his travel days, which can range from 175 to 250 days out of the year, and some of his favorite parts of his job is and a peek into what it’s like to work on the road for AEG. We ask Chris “what makes a good venue from the tour side?” and discuss some tips he has for venue staff on how to keep tour dates smooth and hospitable. We talk about how he fell in love with live events, growing up 15 minutes away from Red Rocks and attending a little festival named Coachella when he was 16 years old. He talks about the importance of internships and how he learned so many sides of the industry by trying different jobs and always being engaged. From a kid falling in love with shows to golf-carting Roger Daultry around at Desert Trip - we walk through Chris’ career journey and fun stories and lessons learned along the way. Enjoy this informative and fun discussion about industry jobs, tour life, and the magic of live events.

    Chris Meeds: Facebook | Instagram
    AEG Presents: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Andy Bernstein

    Andy Bernstein

    Grab your camera and join us down on the court as we head to L.A. to catch up with Andrew D. Bernstein, Director of Photography for Crypto.com Arena, Peacock Theatre, and L.A Live, and Naismith Memorial Basketball Hall of Famer. We talk with Andy about his 45 seasons of photographing the LA Kings, big Lakers moments – from the ‘Showtime Lakers’ to the Kobe and LeBron eras, being a team photographer for 12 pro sports championships, and covering 40 NBA Finals and 38 All-Star Games as the senior NBA photographer. Hear how Andy got into photography and pursued his career and craft while heeding the advice of mentors and passing that mentorship on to the next generation of photographers. We talk about the importance of talent, drive, networking, and motivation when honing your craft and continuing to reach new career milestones, and how his own obsession with his craft led to a relationship with another obsessive competitor – the “Black Mamba” himself, Kobe Bryant. Hear about the book Andy and Kobe worked on together, “The Mamba Mentality: How I Play,” a worldwide bestseller which now serves as an important part of Kobe’s legacy, where he walked through key life moments in his own words. We also talk about Legends of Sport, a sports content platform that Andy cofounded and serves as the host of the podcast on. Legends of Sport focuses on highlighting iconic sports moments, connecting the past to the present, and shining the spotlight back on legendary players who have since retired from their sport. Enjoy this photographer’s perspective on live events and venues, and a wonderful conversation filled with career tips and fun stories.

    Andy Bernstein: Instagram | X (Twitter)
    Legends of Sport: Facebook | Instagram | X (Twitter) | YouTube
    Crypto.com Arena: Facebook | Instagram | X (Twitter)

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Hannah Baker Goodin

    Hannah Baker Goodin

    Slide on those cowboys boots and “get in the mood” for some Texas glam, as we spin our spurs with Hannah Baker Goodin, Director of Branding for Oak View Group's Moody Center in Austin, Texas. With a reputation of some of the best guest, artist, and tour experiences in the country, Hannah walks us through the unique structure of having a branding department and the emphasis and payoff they have seen from putting so much focus on that side. We get into the [tumble]weeds and walk through their process from when a show is booked to through the show day and how her and her team balance and prioritize events, research extensively, and put a lot of thought into creating memorable moments at each show. Learn about Moody Center’s artist experience and gifting letter, which is sent to tours to set expectations and make sure all are aware of the full rollout the venue will be offering. Learn about some of their most memorable guest experience setups – from a shipping container transformed into an album-inspired photo activation for Harry Styles's residency to a custom VW bug for people to pose with at the Jonas Brothers concert. Hannah also tells us about success they’ve had with crew gifting, and how important it is to show appreciation for them, which sometimes means more to artists than a gift. We also talk about unique artist gifts that blew artists away (like one leading to a handwritten note from The Boss) and others that fell flat but served as great learning experiences. Enjoy this fun, creativity-inspiring episode that’s packed full of great tips, career advice, and Tulsa-meets-Texas charm.

    Hannah Baker Goodin: Facebook | Instagram | LinkedIn
    Moody Center: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Inside: The Louisville Palace

    Inside: The Louisville Palace

    BONUS EPISODE – Grab a candle, a bundle of sage, switch on that ghost light, and join us on this special, spooky adventure through a gorgeous, one-of-a-kind venue, The Louisville Palace – which in addition to its packed concert schedule, also happens to be haunted by six different ghosts. 👻 You heard that right – SIX! Our ghastly guides for this seance are Jill Zoll, Box Office Manager, and Kaitlin McCoy, Logistics Manager and self-proclaimed venue ghost expert, who walk our hosts through the various haunted happenings in this Spanish baroque theatre. Tales of paranormal a-plenty as we hear about “The Projectionist,” the “Lady in Grey,” eerie laughs of “the children,” and numerous other phantoms who have made themselves known to staff over the years. Don’t let these angsty apparitions keep you away, though! The Louisville Palace, known to be an underplay for many artists and a can’t miss venue for lots of tours, will enchant you with its beautiful architecture and ambiance, which Jill and Kaitlin tell us about. We hope you enjoy this boo-tacular bonus episode that’s sure to add some fright to your Halloween night. We have spirits, yes we do, we have spirits how about you?

    The Louisville Palace: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Mental Health Series: Managing Stress

    Mental Health Series: Managing Stress

    BONUS EPISODE (Part 3 of 3) – For our final episode of our Mental Health Series, we speak with Ari Jacobson, Clinical Director at Backline, about handling stress in the live event industry, and signs of it leading to depression in yourself or your peers. One of the most important things is to recognize and have awareness of the stress you are under – often ones not present in typical 9 to 5 jobs. It’s important to understand what your “norm” is so that you’re able to realize when you’re feeling off that norm and rhythm. Our hosts talk through some of their own recurring stressful challenges, and the group discusses the many aspects of this industry that can cause highs and lows in people’s lives. Ari offers excellent tips for balancing a stressful life, and how we should all set realistic goals. We should frame and look at failures as learning experiences and realizing you did your best but have room to grow. It’s important to carve some time out of your day for yourself, however much that can be, and relaxing with some deep breathing that can center us and give us stress relief during our hectic schedules. Managing stress inducing things like emails, or even music you listen to, on stressful days can help reduce stress. Hear about Backline’s free or discounted subscription services (like meditation, yoga, and others) and their free support groups, and how important it is to find like-minded people and friends that you can relate to, trust, and vent to when needed.

    “The time to relax is when you don’t have time for it.” – Sydney J. Harris

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Mental Health Series: Work/Life Balance

    Mental Health Series: Work/Life Balance

    BONUS EPISODE (Part 2 of 3) – Now that we’re acquainted with Backline, for our second part of our Mental Health Series we talk about work/life balance with Hallie Lincoln, Co-founder and Director of Case Management for Backline. Hallie talks about their case management program, where they provide 1 on 1 assistance for all sides of the industry where a mental health professional will get them connected with resources or providers. They have over 600 providers (therapists and coaches) in all 50 states. We discuss common challenges that face people in live events around balancing a hectic but fun work life with a social life, family, and friends outside of work. Hallie gives us insight into some trends and challenges they see with live event professionals they support, such as an increase in burnout – and how hopes for a more balanced and supportive industry post-pandemic haven’t panned out in many ways, with more events and more pressure being packed into tours. She highlights some solutions they have found to be successful, such as creating routines and goals. Our hosts talk through some of their own challenges and ones they’ve observed with peers and Hallie gives great tips for how to approach certain situations and advocate for better balance in the workplace. Hear about the advice and many resources that Backline offers people to help tackle and improve their work/life balance, such as their new Touring Notebook.

    “Never get so busy making a living that you forget to make a life.” – Dolly Parton

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Mental Health Series: What is Backline?

    Mental Health Series: What is Backline?

    BONUS EPISODE (Part 1 of 3) – Coming off World Mental Health Day last week, we’re presenting our Mental Health Series in collaboration with Backline, a non-profit that connects music industry professionals and their families with mental health and wellness resources. For the first part of this series, we chat with Hilary Gleason, Co-founder and Executive Director for the company, who walks us through the creation of Backline and how the organization has continued to evolve and offer more resources to meet people’s needs. Hilary gives us an overview of the three pillars of their support: case management, support groups, and mental health and wellness resources. With 14,000+ resources accessed via their website, 450+ support group sessions, and 1,300+ case management submissions, Backline is offering a wide variety of support for challenges that often uniquely affect people in this industry. We chat through some general challenges they are seeing people face and also discuss how they continue to expand to reach more people in need – such as their recently announced partnership with Master Tour, the leading touring software used by bands and touring professionals. Learn how you can support Backline’s efforts in your venues or on your tours, and how easy it is to find resources for you and your coworkers.

    “Your mental health is everything — prioritize it. Make the time like your life depends on it, because it does.” – Mel Robbins

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Brian Kitts

    Brian Kitts

    Elevate with us as we take a trip to the Mile High City, Denver, Colorado, and chat with Brian Kitts, Chief Marketing & Business Development Officer for Red Rocks Amphitheatre and the Denver Performing Arts Complex. Learn what it’s like to have your venue on everyone else’s bucket list, and all the many unique and memorable parts of Red Rocks Amphitheatre – a national historic landmark that’s 80+ years old as a venue, 300 million years old as a location. With the Event & Venue Marketing Conference coming to Denver in June 2024, we talk about what people can expect from the city, unique locations, and the growth and changes since the last time the conference was there in 2005. Brian also walks us through his journey from attending the University of Denver (where he now teaches sports and entertainment marketing) and going to his first shows at Red Rocks to a short stint with Walt Disney Pictures and 20th Century Fox right out of grad school. Brian then returned to Denver to work for the sports teams right as Stan Kroenke purchased and forever changed sports in the city to the energetic atmosphere it is today. We also talk with him about the You Can Play Project, which he co-founded, which works to develop allies and increase acceptance and inclusion in sports. Put on that iconic U2 performance at Red Rocks in the background and listen along with us for this fun, informative episode with great tips for people entering the live event industry.

    Brian Kitts: LinkedIn | Email
    Red Rocks Amphitheatre: Facebook | Twitter/X | Instagram
    Denver Performing Arts Complex: Facebook | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Glen Mikkelsen

    Glen Mikkelsen

    Moose, beavers, bears, and stampedes – just another day in the life of this episode’s guest, Glen Mikkelsen, Manager of Entertainment at CN Centre in Prince George, BC, Canada. Join us for this fun episode where we learn all about Northern BC and the CN Centre, what makes them unique and special, and their various events – including the 2022 World Women’s Curling Championship (originally ready to start in 2020, one day after things shut down). Hear what it’s like managing the largest venue in Canada north of Edmonton, challenges they face with booking and weather, and their hospitality-forward mindset – which is not only a staple of their residents but permeates their venue experience. Beyond his love of his city and venue, Glen is passionate about professional chuckwagon racing, which celebrated its 100 year anniversary this year, and is unique to Canada. Falling in love with the sport growing up in Calgary, Glen has authored three books on the sport, including his latest, “The Rangeland Derby - 100 Years of Chuckwagon Racing at the Calgary Stampede,” which came out this spring. We also learn how he fell in love with live events, from planning gatherings for friends to volunteering at the 1988 Calgary Winter Olympics, where he worked ski jumping (when Eddie The Eagle competed) and bobsledding (when the Jamaican bobsled team made headlines). Grab your cowboy hat and a bottle of your finest maple syrup and enjoy this oh so Canadian episode with Glen, eh!

    Glen Mikkelsen: Instagram | LinkedIn
    CN Centre: Facebook | Instagram | LinkedIn

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Noelle Scaggs

    Noelle Scaggs

    Adventures abound as we head to Los Angeles to chat with Noelle Scaggs, Founder and President of Diversify The Stage and multi-platinum recording artist and co-front person of Fitz and The Tantrums – indie pop and neo soul band with hits like “Out of My League” and “The Walker.” Noelle walks us through the inception of Diversify The Stage (DTS), and its mission of creating more equal and equitable opportunities among aspiring live music industry professionals from marginalized communities and backgrounds. We discuss steps that companies and venues can take to be intentional in diversifying their own business and staff, and how DTS utilizes a combination of masterclasses, mentorship placements, and apprenticeships to not only help create opportunities but also set up for the future by engaging young people and introducing them to industry careers. We also chat about the current state of the music industry and the mix of challenges, trends, and innovations that artists are presently navigating. Noelle talks about some of her favorite venues, such as Red Rocks Amphitheatre (Denver) and the 9:30 Club (Washington, D.C.), and what makes those and other venues special from the artist's perspective. When Noelle isn’t performing, writing, or working on DTS, she enjoys traveling and spending time with her dogs – including a travel and food website she manages called Adventures with Scaggs. Sit back and enjoy this interesting, informative episode which includes great perspective, wonderful advice, and some fun stories.

    Noelle Scaggs: Instagram
    Diversify The Stage: Facebook | Instagram | LinkedIn
    Fitz and The Tantrums: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

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    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Courtney Payne

    Courtney Payne

    Hop aboard the Las Vegas monorail and join us as we circle around Sphere, the newest venue coming to Las Vegas, featuring the largest (and second largest) LED display in the world! 🔮 For this episode we speak with Courtney Payne, Director of Group Ticketing Sales at Sphere, who indulges our venue geekiness and gives us the lowdown on some of the many unique features which have caught the eyes of people around the globe – the unique venue setup, the immersive screen inside which surrounds the audience, haptic seats to give people a 4D experience, revolutionary audio, and so many other innovations that can’t be found at any other venue. We also learn about “Big Dome,” a quarter scale version of the indoor LED screen and Sphere Immersive Sound housed in a studio in Burbank, where digital graphics can be tested and performers can work with designers to conceptualize the experience they offer to attendees. Sphere Entertainment Co., the newest venture from MSG Entertainment, will open on September 29 with a unique performance by U2, followed by The Sphere Experience, featuring Darren Aronofosky's “Postcard from Earth,” opening October 6 – showcasing footage shot with an 18K camera, the first of its kind. Courtney also walks us through her career and talks about what it’s like working in ticketing in Las Vegas, an entertainment Mecca. From selling show tickets on the Vegas Strip in college and working for smaller companies to her career now with Sphere, she tells us important lessons and experiences that helped shape her path and has given her the drive to chase that next big challenge throughout her work journey. Enjoy this fun, venue-nerdy, episode with awesome career advice and awe-inspiring facts about a truly one-of-a-kind facility that is shaking up the live event industry.

    Courtney Payne: Instagram | LinkedIn
    Sphere: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Kassie Epstein

    Kassie Epstein

    Toss on your Pats jersey and head with us to Foxborough as we hear all about New England’s largest venue from Kassie Epstein, Manager of Business Development & External Affairs for Gillette Stadium (Kraft Sports + Entertainment). Kassie and her team oversee every full stadium ticketed event that doesn’t fall under New England Patriots football or New England Revolution soccer - such as motorsports, collegiate events, and their concert series. Hear about their responsibilities with promotions, marketing, and being a tour liaison, and how that has changed as more and more tours are playing stadiums. We talk about what makes good stadium shows and how artists are challenged even more to make the shows interactive and fun for all attendees – especially the ones seated far away. Hosting three nights of Taylor Swift’s Eras Tour, Kassie takes us through that experience and how Taylor has really set the bar for a stadium show experience. We dive into social media platforms and when to adopt/drop them, the current challenges venues face with music licensing, and the importance for venues to create original content for their feeds to balance out push-down content from artists. Enjoy this wicked pissah of an episode with a born and bred Boston girl that’s sure to inspire new ideas and perhaps a visit to New England in the Fall.

    Kassie Epstein: Twitter | Instagram | Threads | LinkedIn
    Gillette Stadium: Facebook | Twitter | Instagram | TikTok

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Becca Berger

    Becca Berger

    Saddle up as we head down to Fort Worth, Texas, and talk with Becca Berger, Senior Sports Marketing Manager for Fort Worth Sports Commission. Becca tells us what it’s like to work for a sports commission, explaining the many aspects of what she’s involved in for events coming to the city – from hospitality to marketing to hosting and execution. She talks about what it’s like working with national governing bodies and things that makes it different than working for a pro sports team, such as planning events multiple years out. With Becca getting her start working in athletics at KU to stints with different teams and venues, she has good perspective on all the marketing people involved with executing successful events and how the sports commission side is often the glue bringing so many groups together for the overall experience and event hospitality. Hear about Fort Worth’s unique position in a busy market, and how they often collaborate with nearby Dallas. Becca tells us about her food blog she started during the pandemic, The Confident Kitchen, which focuses on healthy eating using dairy-free (and often gluten-free) ingredients, and how experimenting with marketing a personal food blog has helped her grow in her main career. Enjoy this interesting, informative episode with great perspective on career path options, a look inside sports commission life, and mouth-drooling talk about amazing recipes. Dinner is served!

    Becca Berger: Facebook | Twitter | Instagram | LinkedIn
    Fort Worth Sports Commission: Twitter | Instagram
    The Confident Kitchen: Instagram | Website

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

    Terrell Echols

    Terrell Echols

    Journey with us up north to the “Golden Heart of Alaska” as we chat with Terrell Echols, General Manager of the Carlson Center in Fairbanks, Alaska. As you can imagine, there are many differences and exciting challenges with running a venue in Alaska. Terrell tells us about the venue’s place in the city and what they aim to provide. In addition to hosting touring events, the Carlson Center also serves as a community center, recreational skating rink, and even home to an indoor playground – which is great on short, cold, winter days, which at one point in the year is only two hours of daylight. Hear how Fairbanks, located in the Tanana Valley, between the hills and the Alaska Range, works closely with Anchorage to make routing shows more attractive to promoters, which is sometimes their biggest challenge. Terrell talks about his history, from growing up in Chicago to following different interests to ultimately getting into sports management at Columbia College. He tells us about his experience with community engagement and how his time working with students who had behavioral issues taught him so much about communication, the importance of listening to people, and how that experience has helped him in his work of making sure their venue is open for everyone, no matter their interests. Enjoy this informative, fun, episode that may inspire you to follow that interesting career opportunity to a new and exciting job.

    Terrell Echols: LinkedIn | Email
    FNSB Carlson Center: Facebook

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.