AI and the Creator Economy with Karen X Cheng
Generative AI tools like DALL-E, Midjourney, and Stable Diffusion have taken the world by storm in recent months, wowing the masses with their uncanny ability to produce images via text prompts.
In this interview, we’ll chat with Karen Cheng about how she’s leveraged these tools among others, with a focus on how this new paradigm is reshaping the creator landscape. You’ll get to hear the behind the scenes of many of her viral works, including a video of her becoming a lawnmower, her AI-generated Cosmo magazine cover, her DALL-E fashion show, her transforming iconic art into 3D museums to explore, and much, much more. By the end of this episode, listeners should have a better understanding of the new tools at their fingertips (literally!), how AI can indeed enhance the creative process, and the second-order effects of these innovations, like how creators are paid.
Since we’re just at the beginning of the AI era, this is just the beginning of our coverage as well.
Timestamps:
00:00 - Intro
02:59 - Karen’s journey to content creator
06:32 - Creative unlocks for viral content
09:28 - The changing social media landscape
12:08 - Innovating with AI
14:59 - Unique AI tools available today
17:52 - How AI tools might differentiate
21:04 - Cosmo’s first AI-generated magazine cover
24:19 - Inpainting, outpainting, and the fungibility of artists
31:54 - AI enhancing the creative process
32:39 - The virality of optimism vs pessimism
38:19 - Turning attention into business
43:13 - IP and ownership in the age of AI
46:18 - The downward pricing pressure of AI
47:21 - Is generative AI still a gimmick?
53:32 - The adaptiveness of humans
58:26 - The importance of AI ethics
Resources:
Cosmo magazine cover and tutorial
DALL-E fashion show and tutorial
DALL-E outpainting announcement
I spent $15 in DALL·E 2 credits creating this AI image
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