Worth Every Penny Joycast

Worth Every Penny Joycast

Have you ever thought about what it feels like to be the client instead of the photographer? On this week’s Joycast, I’m pulling back the curtain on a personal experience: my daughter’s wedding.  For once, I wasn’t the one behind the lens, and let me tell you… It gave me a whole new perspective on what we do as photographers. Here’s a sneak peek: The whirlwind of planning a budget-friendly wedding in six months (Did I mention it was during hurricane season?!) What it was like to let go of my camera and savor every moment of the big day as a mom. The emotions of seeing the final photos and video (and how they became the most priceless part of the entire event!) Plus: A fresh perspective on what it’s like on the client's side of photography. The truth about digital files and why printed albums and artwork become lifelong treasures. What this experience taught me about the emotional journey our clients go through when they invest in photography. This week’s episode is a reminder of why what we do as photographers is so much bigger than just “taking pictures.” Photography is about love, legacy, and creating something people will treasure forever. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-247 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

January 21, 2025

Worth Every Penny Joycast

Discusses how male photographers like Ryan Vinson, Adam, Andy, and Reggie dominate their markets, raises prices, escapes shoot-and-burn model, leverages unique strategies, and overcomes challenges in boutique photography. Includes inspiring stories, actionable tips for growing business.

January 14, 2025

Worth Every Penny Joycast

Learn how to attract clients who value your photography work and pay well, by focusing on proximity and choosing right opportunities, taking small steps such as conversations with friends or at kids' activities, and filtering offers that align with your goals.

January 07, 2025

Worth Every Penny Joycast

Oh New Year’s resolutions… Are they a hopeful tradition, or a fast-track to feeling defeated by February?    In this week’s Joycast, I’m sharing why I think resolutions often set us up for failure and what I’m doing instead to create real, lasting progress as we step into a brand-new year. Here’s a sneak peek:   Why starting your day with a “fresh sheet of ice” can be the habit you need. The power of gratitude reflections (and how to turn failures into your best teachers.) My secret weapon for setting intentions that actually stick (spoiler alert: it’s a word, not a list!) The creative joy of vision boards and why I make this a must-do every year.   Plus, I share personal stories from recovering after a tough skiing accident to redefining what “family first” means as my kids grow into their own amazing careers.   If you’re ready to move past the pressure of resolutions and create a year filled with clarity, creativity, and purpose, this Joycast episode is packed with practical tips and heartfelt insights to help you get there.   Let’s embrace progress (not perfection) as we focus on what truly matters in our lives and businesses this new year. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-244 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

December 31, 2024

Worth Every Penny Joycast

Stockton, CA photographer share tips on transitioning to a boutique business model for more profits, joy, & income, discussing high-volume sessions' impact, overcoming mindset hurdles when raising prices, handling client transitions, finding right clients, and strategies to love your business.

December 24, 2024

Worth Every Penny Joycast

In this Joycast episode, learn how understanding tax write-offs can help save money and simplify your photography business finances with real examples provided.

December 17, 2024

Worth Every Penny Joycast

Feeling a little stuck or frustrated with your photography business? There’s one simple mindset shift that can make all the difference (and it’s something the happiest photographers I know do all the time.)   In this week’s Joycast, I’m sharing a lesson that changed my life, both as a mom of athletes and as a photography coach. I’ll show you how to stop getting caught up in comparison and start finding more joy in the day-to-day of building your business.   Here’s a little of what we’ll cover: Why learning to love the process matters just as much as reaching your goals How to stay motivated, even when you’re not “crushing it” The small habits happy photographers lean on to keep growing Practical ways to bring more joy (and profit!) into your business   Plus: Stories of photographers who turned obstacles into triumphs A peek into a key coaching program and its $23M success story Inspiration to stop dabbling and start seeing results   If you’ve ever wondered how to build a business you love (while loving the journey to get there) this episode is full of inspiration and encouragement to keep you moving forward. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-241 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

December 10, 2024

Worth Every Penny Joycast

Florida educator turned her photography hobby into $3,200 orders by attending an 8-week workshop, reading a free NYT bestselling book, joining a Facebook group, and watching YouTube videos.

December 03, 2024

Worth Every Penny Joycast

Podcast provides tips for solo photographers on turning clients intohelpers, using reflectors when no assistant is available, creating a relaxed vibe during sessions, managing emotions, real stories from early days as solo photographer, and tricks to lighten your load.

November 26, 2024

Worth Every Penny Joycast

Guest Amy Marlin shares insights on increasing photography business income and efficiency by avoiding low-paying clients, valuing time, implementing a sales system, and offering pre-session consultations.

November 19, 2024

Worth Every Penny Joycast

Photographer Claudia Powell discusses her approach to raising prices, pre-session consultations, moving away from digital-only mindset, implementing a simple sales system and seeing services as an experience, resulting in multiple $2000+ sales and topping $30000 in a month.

November 12, 2024

Worth Every Penny Joycast

Sarah Petty shares a strategy she used to build a profitable photography business over 26 years: creating custom holiday cards that generate referrals and client loyalty year-round.

November 05, 2024

Worth Every Penny Joycast

Learn how more competition can attract clients in photography and how to stand out from overcrowded market with tips including striking conversations about your business and earning $3,200 per order from a Florida educator's transformation story.

October 29, 2024

Worth Every Penny Joycast

Joining Jess Curren, a successful boutique portrait photographer who restarted her business and made $22k quickly after adopting new strategies, this podcast episode offers insights on balancing family life with a successful photography business, reinventing one's photography style, pivoting when needed, and more.

October 22, 2024

Worth Every Penny Joycast

Single mom and full-time athletic trainer Crystal Cooper Riley shares struggles, commitment to passion, and strategies for balancing career, family life, and photography; mentions a turning point in receiving a $6,194 order.

October 15, 2024

Worth Every Penny Joycast

Two photography students discuss challenges, friendships, and balancing work and family in an industry, highlighting the importance of a supportive network in finding success.

October 08, 2024

Worth Every Penny Joycast

In this podcast, Alicia Sorenson shares her journey from dabbling to $1700 orders in photography, revealing how she overcame fears, leveraged support, and transitioned to a boutique model while balancing family life. The episode inspires photographers (seasoned or new) to reassess their business models for increased profitability.

October 01, 2024

Worth Every Penny Joycast

This podcast episode offers insights from five students observing a successful $10,000 photography sales presentation. strategies like presenting pricing tactfully, using visual aids to enhance sessions, and focusing on emotional connection are discussed. Additional tips include starting with albums early for larger sales, planning ahead, and using easily removable items in presentations.

September 24, 2024

Worth Every Penny Joycast

The podcast shares tips on improving sales conversations for photographers. The host discusses mistakes made during appointments and provides suggestions on staying calm, finding the right balance between talking and listening, avoiding assumptions, dealing with accidents, managing overwhelm, earning top dollar, and serving clients well.

September 17, 2024

Worth Every Penny Joycast

Photographer Madeleine Fenton shares her experience building a successful photography business while managing family responsibilities, discussing topics such as finding right-fit clients, investing in her venture, transitioning to boutique model, balancing work and motherhood, and building sales confidence.

September 10, 2024