My name is Elliot Sampson and I'm from Los Angeles, California. The name of my business is Sampson Sound and Lighting and we do AV production for live events. I've applied so many things that I've learned but I think specifically from today is making sure that some of my systems are in place when it comes to the three-legged marketing store.
The atmosphere is amazing. It's why I love to come back in person. It's nothing like being here in person. Clay's presentation style is super energetic and hilarious and at the same time filled with a bunch of really practical and usable knowledge.
Oh man, this conference is unlike any other. It's environment and the energy is just fantastic. You know, I got involved by listening to the podcast and that's great and the podcast is amazing and I recommend everyone to subscribe. But there's nothing like being here in person. When you're in person, you get to ask your own questions and you get to really meet everyone in person and have your business questions answered to your business specifically.
All right, we're calling our next guest here. Jason, this is with Sampson Sound and Lighting. We're calling LA here now. Oh, yeah. What's up, man? Hey, hey, good morning. I'm sorry for the delay here. We just we just did a call in with a thriver based in Florida. And now we're switching coasts off the listeners out there that are not familiar with where you're located. Where are you located, my friend?
with los angeles california what has caused you to live in los angeles and are you not aware of the taxes oh gosh uh... clay i was born this way
Yeah. Can you I know you I know you can't necessarily name drop all of the big clients you you work with because because you know certain things are private that kind of thing but can you share with listeners what the name of your company is and some of the big time people you've worked with over the years. Oh sure. Yeah. Yeah. Well, thanks for having me on. Yeah. Samson sounded lighting. Okay. And works most recently with L.A. Reid.
Uh, Julia Roberts, the Wall Street Journal, Dan Blazerian, Jones Day, all American rejects, gypsy pings, Twitter, League of Legends, USC, uh, Steve Ayoki, Chicago, and the doors. Um, I have a couple, I have a couple, uh, tie-ins to your name drops there. Um, the founder of Twitter, Jack Dorsey, is also the co-founder of Square. And we just interviewed the founder, the co-founder of Square, uh, Jim McKelvey this past week. So a little connection there.
Um, and then, uh, Tony Braxton was who I was going to marry, uh, in middle school and high school. I was, uh, that didn't work out. No, I was determined that Tony was going to marry me and it didn't, it didn't happen. And I'm glad it worked out great with my wife here, but, um, LA Reed is who produced and really introduced Tony Braxton to the world right there. The Tony, LA Reed and babyface. Well, what was it like, um, interacting with LA Reed? Is he a super cool dude?
He is the only other guy who I know can wear shorts, but the way you can. I mean, nobody like you two. So, you know, I think you guys are really brothers secretly. So what was your, you know, what was your experience with him? Were you doing a party for him in his backyard or a big client gathering or a big corporate event or what kind of event were you doing?
Yeah, so he's, he's got a new record company called Hitco Records that's got Jennifer Lopez and some other big, big artists on it. Cool. And unfortunately, Tony couldn't donate it. Otherwise, I would have tried to, you know, give her your number, figured it out. But he would have put his shorts on for a new artist showcase.
And, uh, we were, we got hired to do all the lighting for that. So that was really cool. So what was your life like growing up there? Uh, you know, just so the folks out there who maybe aren't familiar with your story, Elliot, what was your life like growing up as a kid? Yeah. I, um, like I said, I was born this way. So I grew up out in the way. Um, you know, good, good life growing up. Um, I,
I enjoy it, grew up out here and then spent, I went to college in New York, studied abroad in Israel for a little bit and then came back home because they decided I don't like the cold weather. And so you came back home and when did you decide that you wanted to get involved in the lighting industry or the event decor industry? Sure. Yes, it's, I think I kind of
fell into that by accident. It was my hobby and I was playing drums growing up and I actually put my way through school being a drummer. That's kind of how I supported myself while I was in New York and then when I was back in LA and slowly but surely it went from drums to sound to lighting to projection and pretty soon my hobby grew out of control and here we are.
What, um, was the, what, what services do you guys provide now at Samsung? Yeah. So, uh, so, cause we do a lot of corporate events now at the moment. We used to do almost 90 weddings a year. Now we do, uh, a little bit more a little bit more in the, um, in the event space and the corporate space, but we do sound lighting and projection. So, um, anything from one mic to a 60 piece orchestra.
Two speakers to 20. Any kind of stage dance floor lighting, decorative lighting, custom logos in light for companies and projection screens. We actually just was at Jim Henson Studios. Very famous out here for looking to do an event for a client and we're looking at putting
About eight projectors into that room to just have like a living decor for them. So it's going to be pretty cool. How did you fund and found your company? I mean, do you remember where you were located when you started the company? Well, I was in the Oral Roberts University, my dorm room, and I just decided to start a DJ company. Oh, no, that wasn't me. Oh, OK, nice. We have a very similar. Wow, back in. No, I had I funded first.
You know, it was a good question. I was working for a, I was playing drums actually in a band for a youth group that used to work with the National Conference of Synodog Youth. And, you know, keeping the kids out of trouble and they kept calling me, hey, Elliot, you know, the sound's not working. Can you come fix it? So I kept saying, okay, hey, you know, I'm on my way. I'll come fix it. But pretty soon I was like, hey, listen, you're paying this other guy.
But I'm doing all the work. So either, you know, either start paying me or start, you know, calling that other guy to actually who you're paying. So they said, well, we like you says, okay, well, how about this? Why don't you give me a four event contract for like two years, because they did two national events every year. And two will
You know, two will be to make my money back from the new equipment that I don't have to buy because I don't have a company at the time. Buy or rent. And then I said, listen, you know, as long as I do a good job, keep me around. And then the other two will, you know, help me to make a little, make it worth a while and also to try to help fund equipment. And, and I really actually thought it was going to be a twice a year thing. But that, that helped me to get started.
How, how did you, uh, how did you get the funding needed to start the company? Uh, door to door cookie sales. I, uh, I, uh, I, um, I just worked hard, bag borrowed and, and stole and, uh, I didn't really steal, but, uh, they weren't. Girl scout cookies. Were they? Did you sell cookies? Yeah. You know when I was,
When I was like six or seven, I was always doing door to door selling stuff in my neighborhood. So it was magazines. It was chocolate cookies. Well, you know, whatever I was selling, I was going door to door when I was when I was young. So you literally started your company by going door to door going door to door. Well,
If we started when I was six, then sure. How did you get the money to start this? I think a lot of listeners out today want to start their own thing and they're looking up your company right now and they just want to know, how did you get the money needed to, you know, buy your first equipment? Yeah. So, you know, it was that initial contract with that youth group that I said, Hey, you know, give me a two year contract. Let's fund it and need money to buy some equipment and, um,
And that started me off and then slowly because again, I was only thinking I was doing this twice a year, but then it so I got enough cash to buy some speakers by mixing board. And I had a bunch of mics and stuff like that because I actually ran a recording studio when I was in high school for a little bit. Which was pretty cool, but I always had a little bit of gear hanging around and.
I just needed a little bit more to, uh, to complete it. But I, you know, I was lucky that I didn't have to go and take a big loan out. I was lucky that I didn't have to go and look for investors to get capital because, you know, little did I know at the time, but, you know, I wouldn't have wanted to give up equity in the company just to get started. You know, I think if you don't have to do that, that's, uh, that's great. And I was lucky enough that I was able to build it slowly and
You know, kind of pre sell those first couple contracts. Yep. It just funded in the beginning. How big was the first contract? You remember the dollar amount? Was it a few thousand bucks? Was it thousands and thousands of dollars? Yeah. Well, I mean, to me at the time, it was a big deal. It was about, um, so it was four events and it was about four events. Each event was
try about 2,500. Cool. So that was a pretty big deal for about $10,000 deal. You know, when did you when did you say? I think this may work. I mean, when did you get some traction? When did you feel like this was actually working? Oh, wow. When do you know it? Or have you even had that thought? Yeah, you were in Vegas. Okay. Yeah. Oh, yeah. So if we hope you still get me over there, I got you.
Oh, OK, cool, cool. Yeah, so fast forward a couple of years. I was in Vegas and doing a week-long event. And there's all these posters in Vegas for all the performers and all the DJs. And I didn't really know Steve Ioki was at the time, but I saw a whole bunch of posters with his face on it. And at that point, and actually I got a call while we were in Vegas, hey, can you do
the charity fundraiser event for Steve Aoki. And I said, oh, you mean the guy on all the posters? Sure. Why not? The man with the cake? The man with the cake, yeah. It was the actually first and only event that I've done that they had a draft at that event. And they said, well, you know, Elliot, we're not going to spend a ton on the lighting because we think people are going to remember the draft more. And I said, huh?
And, uh, I turned to the caterer next to me. I said, what are you here? And he goes, yeah, I, I heard giraffe too. Okay. That's why. Wow. It was cool. We showed up. There was a draft on the red carpet. First time I ever lit a giraffe and it worked out great. So now, now, how did you originally hear about us?
So being a drummer, I was on tour and the company was doing pretty well. I had a good team at the time doing events. I was able to put some systems in place kind of without knowing it. And I said, well, you know, I want to learn more about business and growing the business. And I got turned on my synagogue, had a mentors program. And that guy said, well,
You know, why are you spending money on new equipment? And I said, well, because I like it and it's really shiny and these speakers are really cool. And he said, well, why don't you put your money into marketing instead? And I said, well, what's marketing? So I started to go online and look up podcasts and try to learn more about business and gotten a little bit hooked. And I have to say, I listened to you guys for about the full three weeks when I was on tour. And I must have, I just, I was hooked. I went through
Yeah, I don't even know how many shows. And then got a call from, I think, Marshall, actually. Yeah. And did an assessment and he said, hey, are you interested? And I said, well, I don't know. And very, very glad, very glad I ended up signing out with you guys. What's been your experience like attending the conferences and then the one on one coaching?
So the conference is another world. It's the best thing you can go to to really learn practical advice as a new business owner. And I think there's not only new business owners there. I mean, I was sitting in the room at the first conference with the gentleman who's the founder, not sure if he's the founder,
The president of scribe media. Oh, yes. Yeah. JT. Yeah. JT McCormick. Yeah. Yeah. So I, you know, I got to the next to him pretty much at that conference and actually funny enough on the way back to LA.
I was in the airport. That's because I'm waiting at TSA and we were having a great chat. That is so funny because, you know, he produces the book for two guys you like Jason. We've got Tiffany Haddish. Is he helped her publish her book? And who else was it?
Uh, the, the supermarine or the Navy SEALs got. Yeah. Yeah. And so, but again, it's so fun at the conferences cause you're sitting next to entrepreneurs who are super successful and it's just such a surreal thing when you're building a baby business and you're meeting with somebody who's way down the path or maybe you're just starting and they're a little bit further down the path or maybe they're at the end of the path and they just, we have one guy who comes to conferences a lot who sold his company for a ton of money.
And he was sitting next to one of my clients. This just happened yesterday, by the way. My client, this was the story yesterday. My client calls me and says, Hey,
I just got an offer to sell my company for $21 million. Would you do it? And I said, oh, yeah. Yeah. Because based on the economy, the availability of private equity, his industry, a lot of variables, I said, absolutely. But what's interesting is that this particular thriver who has sold his business comes to the conferences
just to look for opportunities and to meet other thrivers and to look for business niches to get involved in. And I want to go back into your niche because your niche is sound and lighting. And you're obviously having some success now. You're building that momentum. But what was the lowest point for you? Because I think when you come to a conference, you can sit by people that are struggling or have struggled and they kind of encourage each other. What was the lowest low point for you in your career thus far?
Oh, sure. I mean, gosh, you know, you sit next to JT and you hear his story. And I think, man, life's good for me. I had no issues growing up. I mean, he really had an amazing story. But gosh, for me, you know, I was building up the company. We were getting some momentum. I was storing my ever-growing year in my grandfather's garage at that point. And we just, you know,
I had Florida ceiling equipment in there. And I'd say within about one week, my wife and I separated. So my marriage kind of fell apart. And my garage burned down. There was an electrical fire in there. And the insurance denied the claim.
left me with about 2,500 bucks for all for everything that had been in there, which was probably 40 to 60,000 in equipment. So yeah, that was that was a rough week. I think I didn't came down with pneumonia that week also. Yeah, it was quite a week. How did you not quit? And what advice would you have for anybody out there who's going through a similar series of unfortunate circumstances? How did you not quit?
I'll lean up and have a choice. I kind of thankfully didn't have time to think about it. I had an event that night. So even as the fire department there sprang a whole bunch of water on the gear to put it out because it was on fire, either of which is good for sound and lighting equipment, I had to figure out how to
had to service my clients. I mean, really what I sell is not found in lighting. I sell problem solving. And that night, my client had a problem. He needed lighting and sound and a drummer. And we made it happen. So we, you know, digging through rubble, basically trying to figure out what we had still worked, calling in a couple of quick favors and renting gear. And it was really just getting
getting back and doing events. If I had enough time to really think about it and feel sorry for myself, I don't know. We may have never met. I wouldn't be talking to you now today like this. I would have gone and done something else. But I didn't have the opportunity to do that. We had to keep going.
I want to make sure the listeners out there hear this over and over and over again, but Conrad Hilton, the founder of the Hilton Hotel Chain, he once wrote, success seems to be connected with action. Successful people keep moving. They make mistakes, but they don't quit.
And I would, I'm not going to argue with a dead man, but I would say only edit I would make to his quote is success is connected with action. Successful people do keep moving. They make mistakes, but they don't quit. I've never had a client I've met who hasn't made mistakes. I think the value of a mentor is they can help you avoid mistakes. But you're going to have mistakes. What advice would you give to a younger version of yourself as it relates to business?
Well, definitely would be great if, uh, you know, they read their, uh, fire insurance contracts better than I did. Right. Yeah. Protevent a nice, uh, yeah, pro tip. Yeah. Protevent read your insurance contract and then read it again and then don't trust them and have someone else read it. Um, that, that I think was good. Get a mentor, get a coach right away. Um, gosh, I mean, I always looked at it as my, as my hobby and
kind of funny enough when I was sitting next to JT at that first conference. And really at that point, you know, I had six guys working part-time for me and we were doing hundreds of events. And I still wasn't able to trust myself that this was really a career for me. And I turned to JT, I said, hey, how do you know if, how do I know if this is a career? How do I know if sound and lighting
you know, can be something that I can, you know, build a company on and build a life on. And he just turned to me and he said, well, that's easy. Yes. Because other people have done it. You know, you're, you're, you're, that, that's not the question you need to ask yourself. And I went, huh? Because that was really the question that was bugging me for years. I said, gosh, I don't know. Can this industry sound and lighting a thing? And,
And he's like, no, no, that's not the right question. I know sounded like the thing because we have companies out there that are so full that are doing it. He said, you just have to figure out how to go out there and do it better.
And, uh, and then take all those clients and don't look back. Were there people that challenged you on that? Were there like, you know, parents, grandparents, were there people that said, Hey, when are you going to get a real job? When are you going to quit this hobby music thing? That's a great question. I mean, cause you, you said you crossed the country to go to college and then studied abroad and then, you know, they, they feel like, Hey, we've got this investment in something. Um, was there a point where they said, Hey, this, what, when are you going to do something real?
Yeah, Clay, do you mind calling my mom? That'd be awesome. So she's still challenging it. Is that what you're saying? No, they've been great. I think they still look at it a little skeptically and, you know, think, well, isn't it? Wouldn't it be better, safer, if you just, you know, went back to your old job and worked at the school district, if you just, you know, had that tension that invested, if you just, you know, went that safe, comfortable route.
You know, I've got my Jewish grandparents, so if I'm not a doctor or a lawyer, you know, who am I?
I want to throw this out here for somebody out there because we all experience entrepreneurship a little differently, but my wife and I, after I sold DJA Connection, I kept getting hired to do speaking events. It was very organic how it happened. It wasn't any marketing. It was just, you know, people were reaching out to me and I'm like, okay, I'll do that event. So I'd spoke to Rose State College.
And that led to a lady seeing me speak at a small college. I think in Alva, Oklahoma, where they have big windmills or those states. It's not even in existence anymore. Really? I don't know. So then the Alva College booked me once and then booked me twice. And then somebody who was there referred me to an event in San Diego that led to another one. And eventually I was speaking all the time. And one month we had 12 events in the same month with a tour that featured going to Toronto.
Denver, San Diego, driving somewhere in Springfield, Missouri to speak for O'Reilly's all in the same month. I remember turning to my wife because she went with me on all the events and I said, we have got to do it differently. We got to build a building where people can come to us.
But I remember that every single person that heard that I was turning down speaking events to build my own thing so that people could travel to Tulsa to see it, said I was crazy. So I eventually just quit telling people, they would ask me like, hey dude, how come you're not speaking anymore? And I said, well I am, but I'm just starting to come into Tulsa. And the first conference that I rolled out in Tulsa,
We had 30. It was almost 40. I think Carter was at that one. Carter Watts was at that one. We had like 40 people in attendance. I think maybe it was Dr. J was there, I think. Nice. And he flew in and it's like business meets comedy. Yeah. And if you're not ready for it, it's like, is this a thing? All right. And I think then those people referred people and it starts to happen. But did you ever have like it? If you build it, they'll come moment. I never.
We just talked about that. I never had that moment. I can just say that it comes down to marketing because I can feel like that's going to be a thing all I want. But until I actually market the thing and get it in front of our ideal and likely buyers, it's not going to be a thing. Final question here for you before we let you go here. You've read a lot of books on your path to success. What are a couple books you'd recommend for all the listeners out there to read? Yes.
Uh, well, you guys started me. I mean, so I'm definitely blaming you completely. Uh, but yeah, I've been, I've been just listed. I do a lot of audible because I drive a whole bunch in LA and LA, not a matter of how close things are. It's a matter of what time you try to get there. Um, with our traffic, but, uh, so yeah, definitely, I started with, um, thinking Grow Rich. Uh, and that's the must, um, there, I think the last
a couple of ones I read were or listened to. I'd like to say read because it makes me feel good. But the email by Michael Gerber. Yep. That was awesome. I think I need to listen to that another 10 times and then.
Cash flow quadrant by Robert Kiyosaki was pretty phenomenal. Cash flow quadrant, just so we know if you're out there, it explains the journey of going from employee to being self-employed to being an owner of a company that doesn't require your time to being an investor. It's a phenomenal book. Thinking Grow Rich, I named my son after the author, Napoleon Hill. My son's name is Aubrey Napoleon Hill. An emith by Michael Gerber will teach you how to work on the business and not in the business. I guess one final sneaky question for you.
For anybody out there who has not come to a conference yet, why do you believe they should all come out to at least one in-person workshop? It's I think the Just like you said you can read these books and learn how to work You know on your business and not in it and learn how to try to take your money and buy you know assets, but The conference is such an immersive experience from just the energy to
sitting next to people who have done it and done it multiple times successfully, getting all your questions answered. That's amazing, Clay. I don't know how you get these whiteboards filled up with questions. And then you think, man, there's no way you can answer all these questions. And then you guys just blast through those. So it's very personal and it's very practical. So I may think that's
something you can only get at a conference is the personal and the practical. And you might be next to the conference that does it. I appreciate you so much for taking your time out of your schedule and for waking up at five in the morning your time on the day where we lost an hour. True. So I appreciate you waking up four o'clock California time to bless people that you've never met. Again, Mr. Sampson, thank you so much. And what's your website? One more time so listeners out there can check it out.
Yeah, absolutely. So the company is Samsung sounded lighting and the website is LA lighting and sound.com and it's a phenomenal site designed by Jason over there and the team at Thrive. And yeah, you guys just keep helping me grow it and scale it and repeat that. So I appreciate you guys. We appreciate you, my friend. And I hope you have a great rest of your Sunday. We'll be talking to you soon.
Thanks so much. All right. Take care. Take care. Late Lark is here somewhere. Where's my buddy play? Play is the greatest. I met his goats today. I met his dogs. I met his chickens. I saw his compound. He's like the greatest guy. I ran from his goats, his chickens, his dogs.
So this guy is like the greatest marketer you've ever seen, right? His entire life. Clay Clark, his entire life is marketing. Okay, Aaron Antis on March 6th and 7th. March 6th and 7th. Guess who's coming to Tulsa, Russell? Oh, Santa Claus? No, no, that's March. March 6th and 7th. You're going to be joined by Robert Kiyosaki. Robert.
key assess selling author of Rich Dad Poor Dad, possibly the best selling or one of the best selling business authors of all time. And he's going to be joined with Eric Trump. He'll be joined by Eric Trump. Eric Trump and Robert Kiyosaki in the same place. In the same place. Aaron, why should everybody show up to hear Robert Kiyosaki? Well, you got billions of dollars of
business experience between those two, not to mention many, many, many millions of books have been sold. Many, many millionaires have been made from the books that have been sold by Robert Kiyosaki. I happen to be one of them. I learned from the man. He was the inspiration. That book was the inspiration for me to get the entrepreneurial spirit as many other people.
Now, since you won't brag on yourself, I will. You've sold billions of dollars of houses, am I correct? That is true. And the book that kickstarted it all for you, Rich Dad Porta, the author, the best-selling author of Rich Dad Porta, Robert Kiyosaki, the guy that kickstarted your career. He's gonna be here. He's gonna be here. I'm pumped.
And now Eric Trump, people don't know this, but the Trump Organization has thousands of employees. There's not 50 employees. The Trump Organization, again, most people don't know this, but the Trump Organization has thousands of employees. And while Donald J. Trump was the 45th president of the United States and soon to be the 47th president of the United States.
He needed someone to run the companies for him. And so the man that runs the Trump organization for Donald J. Trump as he was the 45th president of the United States and now the 47th president of the United States is Eric Trump. It's Eric Trump is here to talk about.
time management, promoting from within, marketing, branding, quality control, sales systems, workflow design, workflow mapping, how to build, I mean everything that you see the Trump hotels, the Trump golf courses, all their products, the man who manages
billions of dollars of real estate and thousands of employees is here to teach us how to do it. You are talking about one of the greatest brands on the planet from a business standpoint. I mean, who else has been able to create a brand like the Trump brand? I mean, look at it. And this is the man behind the business for the last pretty much since 2015. He's been the man behind it. So you're talking, we're into nine going into 10 years of him running it. And we get to tap into that knowledge. That's going to be amazing.
Now, think about this for a second. When you buy a ticket just to see a Robert Kiyosaki and Eric Trump, of course you would. Of course you would. But we're also going to be joined by Sean Baker. This is the best-selling author, the guy who invented the carnivore diet. Dr. Sean Baker, he's been on Joe Rogan multiple times. He's going to be joining us.
So you've got Robert Kiyosaki, the best-selling author of Rich Dad Poor Dad, Eric Trump, Sean Baker. The lineup continues to grow. And this is how we do our tickets here at The Thrivetime Show. If you want to get a VIP ticket, you can absolutely do it. It's $500 for a VIP ticket. We've always done it that way. Now, if you want to take a general mission ticket, it's $250 or whatever price you want to pay. And the reason why I do that
And the reason why we do that is because we want to make our events affordable for everybody. I grew up without money. I totally understand what it's like to be the tight spot. So if you want to attend, it's $250 or whatever price you want to pay. That's how I do it. And it's $500 for a VIP ticket. Now, we only have limited seating here with them. The most people we've ever had in this building was for the Jim Brewer presentation. Jim Brewer came here. The legendary comedian Jim Brewer came to Tulsa and we had 419 people that were here, 419 people.
And I thought to myself, there's no more room. I felt kind of bad that a couple of people had VIP seats in the men's restroom. No, I'm just kidding. So I thought, you know what, we should probably add on. So we're adding on what we call the upper deck, or the top shelf. So the seats are very close to the presenters. But we're actually building right now, we're adding on to the facility to make room to accommodate another 30 attendees or more. So again,
If you want to get tickets for this event, all you have to do is go to ThriveTimeShow.com. Go to ThriveTimeShow.com. When you go to ThriveTimeShow.com, you'll go there, you'll request a ticket, boom. Or if you want a text to me, if you want a little bit faster service, you say, I want you to call me right now. Just text my number. It's my cell phone number. My personal cell phone number will keep that private between you, between you, me, everybody. We'll keep that private in anybody. Don't share that with anybody except for everybody. That's my private cell phone number.
It's nine one eight eight five one zero one zero two nine one eight eight five one zero one zero two. I know we have a lot of Spanish speaking people that attend these conferences and so to be biolingually sensitive myself on numbers nine one eight eight five one zero one zero two. That is not actually bilingual. That's just saying quan for a one. It's not something.
I think you're attacking me. Now, let's talk about this. Now, what kind of stuff will you learn at the Thrivetime Show Workshop? So, Aaron, you've been to many of these over the past seven, eight years. So, let's talk about it. I'll tee up the thing and then you tell me what you're going to learn here, okay? You're going to learn marketing, marketing and branding. What are we going to learn about marketing and branding?
Oh yeah, we're going to dive into, you know, so many people say, oh, you know, I got to get my brand known out there. Like the Trump brand, right? You want to get that brand out there. It's like, how do I actually make people know what my business is and make it a household name? You're going to learn some intricacies of how you can do that.
You're going to learn sales. So many people struggle to sell something. This just in your business will go to hell if you can't sell. So we're going to teach you sales. We're going to teach you search engine optimization at a come up top in the search engine results. We're going to teach you how to manage how to manage people. Aaron, you have managed to no exaggeration, hundreds of people throughout your career and thousands of contractors. And most people struggle with managing people.
Why does everybody have to learn how to manage people? Well, because first of all, people either have great people or you have people who suck. And so it could be a challenge. You know, learning how to work with a large group of people and get everybody pulling in the same direction can be a challenge. But
If you have the right systems, you have the right processes, and you're really good at selecting great ones, and we have a process we teach about how to find great people. When you start with the people who have a great attitude, they're teachable, they're driven, all of those things, then you can get those people all pulling in the same direction.
So we're going to teach you branding, marketing, sales, search engine, optimization. We're going to teach you accounting. We're going to teach you personal finance, how to manage your finance. We're going to teach you time management. How do you manage your time? How do you get more done during a typical day? How do you build an organization if you're not organized? How do you do organization? How do you build an org chart?
Everything that you need to know to start and grow a business will be taught during this two-day interactive business workshop. Now, let me tell you how the format is set up here to get books. This is a two-day interactive 15. Think about this, folks. It's two days. Each day starts at 7 a.m. and it goes until 5 p.m. So from 7 a.m. to 5 p.m. two days to two-day interactive workshop. The way we do it is we do a 30-minute teaching session
And then we break for 15 minutes for a question and answer session. So Aaron, what kind of great stuff happens during that 15 minute question and answer session after every teaching session? I actually think it's the best part about the workshops because here's what happens. I've been to lots of these things over the years. I've paid many thousands of dollars to go to them.
And you go in there and they talk in vague generalities and they're constantly upselling you for something trying to get you to buy this thing or that thing or this program or this membership. And you don't you leave not getting your very specific questions answered about your business or your employees or what you're doing on your marketing. And what's awesome about this is we literally answer every single question that any person asks. And it's very specific to what your business is.
And what we do is we, we allow you as the attendee to write your questions on the whiteboard. Yeah. And then we literally, as you mentioned, we answer every single question on the whiteboard. And then we take a 15 minute break to stretch and to make it entertaining when you're stretching, this is a true story. When you get up and stretch, you'll be greeted by mariachis. There's going to probably be alpaca here, llamas, helicopter rides, a coffee bar, a snow cone. I mean, there's just, you had a crocodile one time. That was pretty interesting.
You know, I, I should write that down and I feel sorry for that one guy. We lost the crocodile. We duct tape this. It's face. So that right. We duct tape. No, this is a baby crocodile. Yeah, duct tape around the mouse. It didn't bite anybody, but it was really cool. He passed that thing around and I should.
That means you have less than 3% of our population that's even self-employed. So you only have 3 out of every 100 people in America that are self-employed to begin with. And when Inc Magazine reports that 96% of businesses fail by default, by default, you have a 1 out of 1,000 chance of succeeding in the game of business. But yet the average client that you and I work with, we can typically double this, no hyperbole.
No exaggeration. I have thousands of testimonials to back this up. We have thousands of testimonials to back it up. But when you work with a home builder, when I work with a business owner, we can typically double the size of the company within 24 months. Yeah. Double. And you say double? Yeah. There's businesses that we have tripled. There's businesses. We've grown 8X. There's so many examples. You can see it. ThrivetimeShow.com. But again,
This is the most interactive best business workshop on the planet. This is objectively the highest rated and most reviewed business workshop on the planet. And then you add to that Robert Kiyosaki, the best-selling author of Rich Dad Poor Dad. You add to that Eric Trump, the man that runs the Trump Organization. You add to that Sean Baker. Now you might say, but Clay, is there more? I need more. Well, okay, but Tom Wheelwright is the wealth
or Robert Kiyosaki. So people say, Robert Kiyosaki, who's his financial wealth advisor? Who's the guy who manages, who's the, who's his wealth strategist? His wealth strategist, Tom Wheelwright will be here and you say, Clay, I still, I'm not going to get a ticket unless you give me more. Okay, fine. We're going to serve you the same meal both days. True story. We have, we can't run the food and because simple.
I keep it simple. I literally bring in the same food both days for lunch. It's Ted Esconzito is an incredible Mexican restaurant that's going to happen. And Jill Donovan, our good friend who is the founder of RusticCuff. She started that company in her home and now she sells millions of dollars of Maryland products. That's rusticcuff.com. And someone says, I want more. This is not enough.
Give me more. Okay. I'm not going to mention their names right now because I'm working on it behind the scenes here. But we've got one guy who's giving me a verbal to be here. And this is a guy who's one of the wealthiest people in Oklahoma. And nobody really knows who he is because he's built systems that are very utilitarian that offer a lot of value. He's made a lot of money in the, it's the
It's where you rent. It's short to not. It's where you're renting storage spaces. He's a storage space guy. He owns this. What do you call that? The rental the storage space? Storage units. This guy owns storage units. He owns railroad cars. He owns a lot of assets that make money on a daily basis. But they're not like customer facing. Most people don't know who owns the
warehouse that's passively making money. Most people don't know who owns the railroad cars, but this guy, he's giving me a verbal that he will be here. And we just continue to add more and more success stories. So if you're out there today and you want to change your life, you want to give yourself a incredible gift.
You want a life-changing experience. You want to learn how to start and grow a company. Go to ThriveTimeShow.com. Go there right now. ThriveTimeShow.com. Request a ticket for the two-day interactive event. Again, the day here is March 6th and 7th. March 6th and 7th. We just got confirmation. Robert Kiyosaki, best-selling author. Rich Dad Portad. He'll be here. Eric Trump, the man who leads the Trump organization. It's going to be a blast. He blasts. There's no upsells.
Uh, Aaron, I could not be more excited about this event. I think it is incredible, and there's somebody out there right now you're watching, and you're like, but I already signed up for this incredible other program called Smoke Your Way to Thin, and you think that's gonna change your life. I promise you, this'll be 10 times better than that.
It's like I picked the wrong week with smoke. Don't do the smoke your way to thin conference. That is, I've tried it. Don't do it. Yeah, chain smoking is not a viable, I mean, it is life changing. It is life changing. If you become a chain smoker, it is life changing. It's not the best weight loss program. Right. Not really. So if you're looking to have life changing results in a way that won't cause you to have a stoma.
Get your tickets at TheRiveTimeShow.com. Again, that's Aaron Antis. I'm Clay Clark and reminding you and inviting you to come out to the two-day interactive Thrive Time Show Workshop right here in Tulsa, Oklahoma. I promise you, it will be a life-changing experience. We can't wait to see you up right here in Tulsa, Oklahoma.
