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Bytes: Week in Review — DOJ vs. Google, a bid to undercut internet safety, and X users flock to Bluesky

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November 22, 2024

TLDR: Users disenchanted with Elon Musk's X shift to Bluesky app; DOJ proposes Google to sell Chrome browser as resolution for antitrust case.

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In this week's episode of Marketplace Tech, hosted by Megan McCarty Carino, the discussion revolves around critical events impacting the tech landscape, particularly focusing on the Department of Justice's (DOJ) proposals against Google, ongoing efforts to enhance online safety for children, and the rise of the social media platform Bluesky amid discontent with Elon Musk's X (formerly known as Twitter).

1. Potential Breakup of Google: DOJ's Consideration

Antitrust Developments

  • The DOJ is considering a radical proposal: forcing Google to sell its Chrome browser as a remedy for a ruling that declared Google's search business a monopoly.
  • This potential breakup reflects the complexities of antitrust law and could significantly alter Google's business model.
  • Other remedies under consideration include blocking exclusive contracts between Google and Apple that designate Chrome as the default browser.

Political Landscape Impact

  • The upcoming change in administration with President-elect Donald Trump adds uncertainty to the case. Historically skeptical of breaking up Google, Trump's position could influence the outcomes of ongoing legal proceedings.
  • Many of these antitrust cases initiated during the Biden administration were ramped up under Trump's presidency, highlighting the intertwined political narrative.

Implications of Chrome's Sale

  • The sale of Chrome, if approved, could drastically impact users and shift Google’s advertising revenue model. Experts suggest that such a move might lower the quality and availability of the product.

2. Legislative Efforts for Kids’ Online Safety

Kids Online Safety Act Overview

  • The Kids Online Safety Act aims to impose a duty of care on internet companies to protect minors from harmful content, pushing them towards greater responsibility regarding what minors are exposed to online.
  • After passing with bipartisan support in the Senate, the bill is currently stalled in the House. Concerns over its implications on free speech and content moderation have led to increasing scrutiny.

The Lobbying Landscape

  • Big Tech companies have spent approximately $90 million in lobbying efforts to stall this bill, raising eyebrows over how corporate interests may shape legislative outcomes.
  • Conflicting perspectives are emerging regarding the bill: While it seeks to enhance protections, critics from both political ends claim it could lead to censorship and loss of expression, thus complicating its passage.

Accountability and Content Moderation

  • The bill holds companies liable for the impact their platforms have on young users, including issues like eating disorders and social media's role in shaping mental health.
  • The challenge remains balancing content moderation without infringing on free speech rights.

3. The Emergence of Bluesky

User Migration from X

  • With growing dissatisfaction toward X post-election, many users are migrating to Bluesky, a decentralized social media platform founded by Twitter co-founder Jack Dorsey.
  • Bluesky has become the top downloaded app on the Apple App Store, attracting over 20 million users recently, indicating a strong demand for alternative social networks.

Features and Appeal of Bluesky

  • Bluesky is designed to foster constructive conversations and offers a platform for users to engage with moderating services, contrasting sharply with Musk’s laissez-faire approach on X.
  • The platform's decentralized nature allows for diversified moderation strategies, catering to users looking for a more controlled environment for discourse.

Future Competitiveness

  • Bluesky’s rapid growth presents a direct challenge to X, especially as users seek platforms with better content moderation policies. As it scales, Bluesky must manage its growth while maintaining quality and user engagement with a limited initial staff of around 20 employees.

Conclusion

The conversation in this episode encapsulates the dynamic and often contentious nature of technology, regulation, and user behavior. With potential sweeping changes in how major tech firms like Google operate and legislative efforts aimed at safeguarding children's online experiences, the tech landscape is poised for significant transformation. Meanwhile, users’ shifts to platforms like Bluesky indicate a growing demand for social media that prioritizes constructive dialogue and community moderation. As these narratives unfold, they will undoubtedly shape the digital ecosystem of the future.

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