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Bonus: The Global Story - Is social media changing the way we speak?

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November 24, 2024

TLDR: This podcast explores how social media influences the evolution of language and speech patterns in younger generations worldwide.

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Language is a dynamic and evolving tool for communication. In the latest episode of The Global Story, experts discuss the profound impact social media has on the way we speak, especially among younger generations. This bonus episode focuses on how new terms and phrases emerge in online culture and become integrated into everyday language.

The Changing Landscape of Language

  • Historical Context: Language has always changed over time, but the speed at which this occurs today is unprecedented, largely due to social media.
  • Emerging Terms: Words like "it’s giving," "riz," and "no cap" have become part of contemporary vernacular, particularly among millennials and Gen Z. Such phrases reflect not only new meanings but also cultural shifts fueled by our online interactions.

Expert Insights

Sophia Smith-Galer

Sophia, a linguist and former journalist, provides an understanding of linguicide, the phenomenon where languages may fade or disappear. Linguicide can occur through:

  • Overt Methods: Criminalization of certain languages.
  • Covert Methods: Societal devaluation leading to a lack of use in formal settings.

She emphasizes that all languages are influenced by exposure to dominant languages such as English, leading to a potential erosion of linguistic diversity.

Neil Edgeler

Neil, from BBC Learning English, speaks to the generational divide in language use. He shares:

  • Vocabulary Exclusivity: Younger generations often create and maintain their lexicon, leading to a sense of identity and group belonging. Words that gain traction within a specific demographic can quickly become outdated once adopted by older generations. Neil highlights terms like "skibity" and how their meanings can be fluid and elusive.
  • Learning Context: His team's work at BBC Learning English strives to adapt to the evolving language landscape, continually updating content to resonate with learners globally.

The Role of Social Media

Social media has revolutionized linguistic evolution by opening floodgates to diverse vernaculars and slang from varying cultures:

  • Quick Adaptation: Words and phrases can spread rapidly across borders, leading to a homogenization of language usage among youth across different countries.
  • Influential Groups: A lot of new vocabulary stems from marginalized communities, notably Black, Latino, and LGBTQ+ cultures in the US, which gain mainstream appeal through digital platforms.

Language as Identity

The conversation shifts to the relationship between language and identity:

  • Language serves as a marker of belonging. New slang can signify inclusion within a group. When older generations adopt these terms, their exclusivity diminishes, prompting the younger generation to seek new forms of expression.

Linguistic Changes Beyond Vocabulary

While vocabulary evolves rapidly, other aspects like intonation and grammar see more gradual change:

  • Intonation: Rising intonation (upspeak) from media influences, especially video content, engages viewers by suggesting there’s more to follow.
  • Grammar: Shifts in grammar, such as "verbing" (turning nouns into verbs), occur but typically evolve more slowly than vocabulary adjustments.

The Future of Language

As experts predict:

  • The momentum of linguistic change will continue to accelerate, particularly with the omnipresence of social media.
  • Globalization may lead to the decline of smaller languages, yet revitalization efforts like those for the Māori language in New Zealand exemplify how a language can thrive in contemporary discourse.

Conclusion

The ongoing dialogue about language change reveals its fluidity and the significant influence of social media in shaping the lexicon of new generations. As we navigate this changing landscape, it's clear that language will continue to evolve, reflecting cultural trends and identities in our increasingly interconnected world.

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