Logo

    3 Niche Business Ideas: AI Psychics, Creator-Owned VPNs & Guns with Soylent co-Founder John Coogan

    enSeptember 19, 2023
    What companies did John Coogan start and where were they incubated?
    How has Elon Musk's Twitter purchase affected media scrutiny of founders?
    What are the two paths to success mentioned in the text?
    Why is creating quality content emphasized over being a YouTuber?
    What is the significance of recognizing different interests in individuals?

    Podcast Summary

    • Embracing Authenticity and Overcoming Challenges in Entrepreneurship and CryptoEmbrace authenticity, speak confidently about beliefs, and don't fear cancellation.

      Using a VPN is useful for crypto users. Additionally, the conversation highlights the entrepreneurial journey of John Coogan, who started two interesting companies, Soylent and Lucy gum. Both companies went through YC and raised over $130 million. The discussion also touches on the mistake of leaving entrepreneurship to become a YouTuber, emphasizing the importance of creating quality content. The hosts mention their investment in Lucy and discuss its valuation. The conversation shifts to cancel culture and how founders often face scrutiny from the media, but the recent chaos caused by Elon Musk buying Twitter has changed the dynamics. Ultimately, the key takeaway is to embrace authenticity and speak out confidently about one's beliefs without fear of cancellation.

    • The Importance of Perseverance and Resilience in EntrepreneurshipSuccess often requires overcoming struggles and persisting through failures. It is important to adapt, minimize expenses, and stay focused on the ultimate goal.

      Success often comes after a period of struggle and persistence. Despite living in less than ideal conditions and facing numerous failed ideas, the founders of Switzerland kept pushing forward. They were fully committed to their passion for coding and building businesses, even though they weren't always sure if their ideas would work. Through their relentless determination, they found ways to minimize expenses and focus on what truly mattered. This highlights the importance of perseverance and resilience in the entrepreneurial journey. Sometimes, it takes multiple attempts and learning from failures to eventually find success. The key is to keep going, adapt to changing circumstances, and never lose sight of the ultimate goal.

    • The Viral Success of Soylent: From Curiosity to PopularitySoylent's journey, fueled by curiosity and controversy, showcases the power of dedication, personalized health goals, and effective marketing strategies in gaining widespread attention and becoming a symbol of productivity and tech industry connection.

      Soylent, the meal replacement created by Rob, became a viral product that garnered attention and sparked curiosity. Initially, John didn't see the importance of prioritizing health and dismissed Rob's experiment. However, after witnessing Rob's dedication and seeing the impact of Soylent during a dinner gathering, John realized its potential. The stress test of living solely on Soylent for 30 days proved its viability, generating interest from others who wanted to give it a try. This curiosity, coupled with the controversial nature of the product, fueled its virality. The success of Soylent's marketing strategy allowed the company to gain attention in various media outlets, reaching a wide audience. Ultimately, Soylent's popularity became a signal of valuing productivity and being connected to the tech industry.

    • The Challenges of Building and Sustaining a Successful BrandBuilding a successful brand requires more than a good product and buzz; it demands a solid infrastructure, strategic business practices, maximizing company value, and making smart financial decisions.

      Building a successful brand requires more than just a strong product and a hype. The conversation between Shaan Puri, Sam Parr, and John Coogan highlights the challenges faced by companies like Soylent, where they achieved significant revenue but struggled to maintain growth and secure a profitable outcome. Despite the initial belief of relying on word-of-mouth marketing and the expectation of a magical network effect, it became clear that a solid infrastructure and strategic business practices are essential for success. Additionally, the conversation emphasizes the importance of maximizing the value of a company and making smart financial decisions. These insights offer valuable lessons for entrepreneurs looking to build lasting and profitable brands.

    • A Breakthrough in Pouch Technology and the Potential of Creator-Owned VPNsSuccess in the VPN industry does not rely on a distinct advantage or unique value proposition, but rather on checking all necessary boxes and implementing features effectively.

      The Lucy business focuses on addressing a common complaint about pouches drying out the mouth by using a breakthrough liquid flavoring technology called a breaker. This innovation moistens the pouch when broken, providing a more enjoyable experience for users. Additionally, the conversation highlights the potential of creator-owned VPNs in the market. Despite the presence of numerous VPN companies that generate significant revenue, there is no clear winner or standout brand. The lack of a network effect and the reliance on marketing as a differentiating factor indicate that success in the VPN industry is determined by checking all the necessary boxes and implementing features, rather than offering a distinct advantage or unique value proposition.

    • The Potential of VPNs in the Creator Business and the Crypto EconomySelling VPNs can be a profitable business strategy for creators, especially for reaching international subscribers. Additionally, creating a VPN for the crypto economy presents another potential opportunity. Distribution and product-market fit are crucial factors for success.

      The Beast VPN business idea capitalizes on the international reach of popular creators like Mister Beast. By selling VPNs, the product can cater to an audience worldwide, resulting in high margins and low customer churn. The strength lies in addressing the weakness of creator businesses, especially for international subscribers who are typically difficult to monetize through ad revenue. Additionally, recurring revenue from digital goods or software is highly advantageous. However, while the idea is commendable, it receives a 9 out of 10 rating due to being the first idea and requiring further refinement. Another potential opportunity discussed involves creating a VPN specifically for the crypto economy. Ultimately, distribution and finding the right product-market fit are key in these ventures.

    • Untapped potential in the ammunition industryExploring opportunities in the ammunition industry can lead to a powerful and profitable business, but it's important to approach it with proper due diligence and personal values in mind.

      There may be untapped potential in the ammunition industry, particularly in streamlining the supply chain and optimizing operations. While many business graduates focus on trendy roll-ups and search funds, there is limited competition in the weapons manufacturing sector. By acquiring and consolidating companies that produce shotgun shells, for example, without attempting to reinvent the wheel, there is an opportunity to build a powerful and profitable business. The ammunition market remains strong due to factors such as increased hunting activities, growing gun ownership, and the popularity of shooting as a hobby. However, it is crucial to ensure proper due diligence and consider personal values when investing or getting involved in this industry.

    • Embracing Differences in Interests and Thinking PatternsRecognizing and respecting individual differences in interests and thought patterns fosters empathy, open-mindedness, and enriches our interactions, leading to a richer exchange of ideas and experiences.

      People's interests and thought patterns vary greatly. While some may have a deep fascination with historical events like the Roman Empire or World War II, others may find themselves contemplating scenarios and strategizing in different ways. It's important to recognize and respect these differences in interests and thinking patterns, as they contribute to individuality and unique perspectives. What may seem odd or irrelevant to one person may hold great significance and fascination for another. Understanding and accepting these differences can help foster empathy and open-mindedness in our interactions with others, allowing for a richer exchange of ideas and experiences.

    • Breaking down stereotypes in the tech industryCreating an inclusive and supportive environment in the tech community by promoting collaboration, empathy, and debunking hypermasculinity-based norms.

      There seems to be a prevalent culture of hypermasculinity and a constant need to prove oneself in the tech industry. The individuals in the conversation express their desire for physical strength, tactical abilities, and a need to be in control. This mindset of always wanting to be the best and excel in various areas may stem from past experiences of being criticized or overlooked. However, it is important to debunk these stereotypes and create a more inclusive and supportive environment within the tech community. Instead of trying to prove superiority or shutting down others, it's time to break down walls and foster a more collaborative and empathetic culture.

    • Different paths to success in business: lifestyle vs venture-backed companies.Success in business can be achieved through either lifestyle businesses or venture-backed companies, but the choice depends on personal goals, preferences, and risk tolerance.

      There are different paths to success in the business world. On one hand, there are lifestyle businesses that prioritize sustainable growth and flexibility, allowing entrepreneurs to have a good work-life balance. These businesses may not become billion-dollar companies, but they can still have a significant impact and provide a comfortable lifestyle for their owners. On the other hand, there are venture-backed companies that aim for rapid growth, often fueled by substantial investments. While these companies have the potential to make a massive impact and generate huge returns for investors, they also come with high risks and require a relentless pursuit of growth. Ultimately, the choice between these paths depends on individual goals, preferences, and the appetite for risk.

    • Balancing wealth and impact in entrepreneurshipWhen choosing between pursuing wealth or societal impact through entrepreneurship, individuals should prioritize the problem they are equipped to solve and make decisions based on their own priorities and circumstances.

      The decision to pursue wealth or societal impact through entrepreneurship is a personal choice. While getting rich is often a primary motivation for starting a business, creating change and having a larger impact on the world should also be considered. Some argue that owning a smaller percentage of a company that has a significant impact is more valuable than owning a larger percentage of a less impactful company. However, it is important to note that the choice of pursuing venture capital funding should align with the intended impact and the financing strategy that best supports the idea. Ultimately, individuals should choose the most challenging and value-creating problem they are equipped to solve, and make decisions based on their own priorities and circumstances.

    • The Path to Success: Small Steps or Big Ambitions?The path to success as an entrepreneur can vary based on individual factors such as resources, skills, motivation, and goals, but both small steps and big ambitions can make a positive impact on society.

      Starting with a smaller venture before pursuing a grand ambition can be beneficial for some, but not all. While some entrepreneurs believe in the idea of learning to crawl before walking, others, like Elon Musk, advocate for going straight for the big idea. The path to success differs for everyone, with factors such as financial resources, skills, and reputation playing a role. Additionally, the ultimate goal and motivation of an entrepreneur are important considerations. Some aim for maximum impact on the world, while others prioritize their own lifestyle and happiness. Both approaches can have a positive impact on society, whether through groundbreaking achievements or contributing to economic activity and individual well-being.

    • Long-term impact and moral compass: shaping individuals and society.Consider the long-term consequences of actions, focus on improving quality of life while benefiting society, reevaluate judgments based on full history, and engage in respectful discussions.

      It is important to consider the long-term impact and potential of individuals and their actions. The conversation highlights the significance of having a moral compass and focusing on mutually beneficial interactions. It emphasizes the importance of improving one's quality of life while also positively impacting society. Additionally, the discussion prompts us to rethink how we judge and evaluate individuals, whether they are politicians or entrepreneurs. It suggests that our perception of their decisions and actions may change over time and that we should consider the full history before passing judgment. Lastly, it reminds us to approach debates and critiques in a constructive and respectful manner, particularly when discussing new technologies and ventures.

    • The Value of Building Fun and Cool AI ApplicationsBuilding and experimenting with AI applications, even if they are not economically viable, provides valuable experience and fosters entrepreneurship, serving as stepping stones to bigger opportunities.

      There is value in building and experimenting with fun and cool applications using AI systems like chat GPT. Many people dismiss these projects as not suitable for venture capital or not economically viable. However, these projects provide valuable experience and foster entrepreneurship. Just like running a small business in high school can be a precursor to success in venture-backed ventures, these AI projects can serve as stepping stones to bigger opportunities. It doesn't matter what the specific project is, whether it's generating AI images or creating AI girlfriends. What matters is the experience gained and the creative possibilities explored. So, instead of solely focusing on hyper-scalable and generational companies, it's important to embrace and build these fun and engaging AI applications.

    • Leveraging the Barnum Effect with Language Models: Creating Personalized Apps for Viral Personality Quizzes and AvatarsLanguage models like GPT can be used to create viral personality quizzes and avatars that resonate with people, capitalizing on the popularity of astrology and similar trends.

      Language models like GPT can exploit the Barnum effect, a psychological phenomenon where vague statements seem tailored to an individual, but actually apply to everyone. This effect is similar to astrology, where general statements appear personalized and resonate with people. The suggestion is to create a viral personality quiz or strategy app using GPT language models to leverage this effect. Such an app could offer custom personality tests and avatars, capitalizing on the popularity of astrology and other similar trends. The prediction is that this idea will soon become a reality, just as Steve Jobs predicted a series of events that would unfold with breakthrough technology. This highlights the potential and impact of language models in various industries.

    • The Deceptive Scam: False Promises and Overpriced TapeJohn's company deceived customers by selling low-quality tape at a high price, reaping millions in profit. However, their actions eventually led to a poor reputation and staff turnover.

      The company John worked for was running a deceptive scam by selling overpriced clear tape. They would call customers, pretending to thank them and offer a free box of tape along with a Starbucks gift card. However, the tape was of low quality and cost them only $5 to produce, while they sold it for $500. The scam was incredibly profitable, making the company millions. The employees, including the CEO, lived lavishly and drove expensive cars. However, the scam eventually caught up with them, resulting in an F rating from the Better Business Bureau and potential phone number blocks. The company had a high staff turnover rate to prevent employees from discovering the truth.

    • The Power of Content Creation for Entrepreneurs and BusinessesContent creation is a valuable tool for launching and growing ventures, as it allows entrepreneurs to have a voice, share valuable information, engage with interesting people, and ultimately create connections and unique opportunities for success.

      Content creation, whether it's through YouTube, podcasts, or other platforms, can be a powerful tool for entrepreneurs and businesses. John Coogan's experience with Soylent's viral success proves the importance of content in launching companies. He explains that having a voice and sharing valuable information can contribute to the success of a venture. Additionally, content creation allows for creativity and the ability to engage with interesting people, leading to enjoyable conversations. While focus may sometimes be a challenge, the value and impact of content creation should not be underestimated. Ultimately, it can make people happy, create connections, and provide unique opportunities for growth and success.

    Recent Episodes from My First Million

    The $70M/yr Sports Bar + Sleepy Industries Worth $100M

    The $70M/yr Sports Bar + Sleepy Industries Worth $100M
    Episode 628: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) break down the business behind the sports bar Cosm and the massive trend coming to out-of-home entertainment.  — Show Notes:  (0:00) Cosm’s playground virality (10:38) The Tesla of home appliances (18:13) $100M sleepy industries (23:11) The rise and fall (and rise?) of Weight Watchers (40:42) "What story is the data telling me?" (48:54) What certainty level is needed to make a decision (53:49) Confidence vs certainty (57:22) Shaan's monthly impact grid — Links: • Cosm - https://www.cosm.com/ • Impulse Labs - https://www.impulselabs.com/ • Rivian - https://rivian.com/ • Brick - https://getbrick.app/ • June Oven - https://juneoven.com/ • Shark Ninja - https://sharkninja.com/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enSeptember 11, 2024

    Life Hacks From The King of Introverts + 7 Business Ideas | ft. Nick Gray

    Life Hacks From The King of Introverts + 7 Business Ideas | ft. Nick Gray
    Episode 627: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to the socially rich, “Friends Billionaire”, Nick Gray ( https://x.com/nickgraynews ) about how to be a master networker, throw the perfect cocktail party, plus 7 simple business ideas. — Show Notes:  (0:00) Intro (4:12) If you had $10M, how would you live? (10:11) Find who your heroes follow (13:29) Speedrun of Nick Gray's career (22:15) Idea: White label enterprise sales (26:08) Idea: Millionaire Matchmaker (37:22) Idea: web-hosting services (45:00) Idea: Airbnb experiences (48:55) Idea: Geek Squad as a service (55:00) Idea: VHS to digital conversion as a service (58:58) Idea: Bring blogging back (1:04:05) The persuasion of liking (1:09:14) How to throw a Nick Gray party  — Links: • Get our business idea database here https://clickhubspot.com/mfm • Museum Hack - https://museumhack.com/ • “If I Had $10M” - https://nickgray.net/if-i-had-10m/ • vs3 Web Services - https://vs3.net/ • Airbnb Experiences - https://www.airbnb.com/s/experiences • Elemind - https://x.com/elemindtech • Nick’s blog - https://nickgray.net • The 2-Hour Cocktail Party - https://tinyurl.com/4p6h4xnu — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enSeptember 06, 2024

    The Guy Who Studied Buffett for 25 Years

    The Guy Who Studied Buffett for 25 Years
    Episode 626: Shaan Puri ( https://x.com/ShaanVP ) talks to Guy Spier ( https://x.com/GSpier ) about everything he’s learned from studying the greatest value investors of all time.  — Show Notes:  (0:00) The Posse (5:41) Farmer Mac (17:30) Lessons from going to 9 Tony Robbins seminars (28:57) Handwritten notes from Warren Buffett (42:00) Don’t study lottery winners (59:22) Berkshire vs Index (1:05:13) Finite vs infinite games (1:13:26) Be a promiscuous reader — Links: • VALUEx - https://www.valuex.ch/ • Aquamarine - https://www.aquamarinefund.com/ • Guy’s book - https://tinyurl.com/47zvxatr • Power vs Force - https://tinyurl.com/2fn9peya • Influence - https://tinyurl.com/3z2vyfdt • Shareholder Letters - https://www.berkshirehathaway.com/letters/letters.html • Poor Charlie’s Almanack - https://tinyurl.com/bdf6pcww — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enSeptember 04, 2024

    The Top 0.1% Of Ideas I've Stumbled Upon On The Internet

    The Top 0.1% Of Ideas I've Stumbled Upon On The Internet
    Episode 625: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) are back with George Mack ( https://x.com/george__mack) to talk about the best ideas he’s come across.  — Show Notes:  (0:00) Spotting high agency people (26:12) The Kale phone vs the Cocaine phone (31:37) The obsessiveness of Lee Kuan Yew (37:34) Life as a Midwit meme (43:22) Work like a lion, not like a cow (51:52)The Buffett Coin — Links: • Relentlessly Resourceful - https://paulgraham.com/relres.html • 3:1 Work Structure - https://science.drinklmnt.com/lmnt-at-work/lmnt-3-1-work-structure/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 31, 2024

    5 Dead Simple Business Ideas You Can Start With A FB Ad | ft. George Mack

    5 Dead Simple Business Ideas You Can Start With A FB Ad | ft. George Mack
    Episode 624: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) brainstorm cash-printing business ideas with George Mack ( https://x.com/george__mack).  — Show Notes:  (0:00) Intro (2:49) Idea: Self Awareness Test (16:35) Idea: Designer babies (26:30) Idea: Selling eyes as art (30:40) Idea: Personal color analysis (34:45) Idea: Mold removal as a service (40:11) Idea: CMO of the UK (46:43) George's favorite ad campaigns — Links: • Get our business idea database here https://clickhubspot.com/mfm • Cities and Ambition - https://paulgraham.com/cities.html • Jack Skeen - https://jackskeen.com/ • Thinking Fast and Slow - https://tinyurl.com/345d9fsb • Iris Galerie - https://en.irisgalerie.com/ • Ad Professor on Twitter -  https://x.com/The_AdProfessor • r/adporn - https://www.reddit.com/r/AdPorn/ • Ad Professor - https://www.adprofessor.com/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 30, 2024

    Building A 100+ Year Legacy + Peter Thiel’s Fellowship + Bomb Hiring Questions

    Building A 100+ Year Legacy + Peter Thiel’s Fellowship + Bomb Hiring Questions
    Episode 623: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about the underrated philanthropy style of Peter Thiel, Elon Musk, and Alfred Nobel. MFM Scholarship: Apply for $10K to start The Onion For College - https://www.shaanpuri.com/collegepaper — Show Notes:  (0:00) Alfred Nobel's $266M Legacy (6:06) Competitions vs. Trusts (15:28) Idea: XPRIZE but for companies (19:15) Shaan’s Prize: Win $10K to start a college paper (23:07) How Barstool Sports started (26:47) Peter Thiel’s contrarian philanthropy (32:30) Elon Musks sexy indifference (37:22) Interview questions designed to repel and attract (44:25) Be a harsh grader of people (47:49) Great people are great in the first 2 weeks — Links: • Get our business idea database here https://clickhubspot.com/mfm • Nobel Peace Prize - https://www.nobelpeaceprize.org/ • XPRIZE - https://www.xprize.org/ • Darpa - https://www.darpa.mil/ • Vesuvius Challenge - https://scrollprize.org/ • Kaggle - https://www.kaggle.com/competitions/ • Thiel Foundation - https://www.thielfoundation.org/ • Musk Foundation - https://www.muskfoundation.org/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 28, 2024

    Bootstrapping a +$1B Business + Selling To The Ultra Rich | Jesse Pujji

    Bootstrapping a +$1B Business + Selling To The Ultra Rich | Jesse Pujji
    Episode 622: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Jesse Pujji ( https://x.com/jspujji  ) about bootstrapping Ampush and the four levers of digital marketing.  — Show Notes:  (0:00) Unique insight + unfair advantage (3:05) How Jesse bootstrapped Ampush using GLG (14:00) Digital marketing in masterclass in 3 minutes (20:30) How to sell to the ultra rich (27:38) Red Ventures' Playbook (32:40) The Four Big Levers (41:00) Calling Zuck's cell (46:30) Noah Kagan's $100M mistake at facebook (58:45) What's the thing you can't not do? (1:01:00) Nelly performs at Jesse's birthday party — Links: • Gateway X - https://www.gateway.xyz/ • Aux Insights - https://www.auxinsights.com/ • Accordion - https://www.accordion.com/ • GrowthAssistant - https://growthassistant.com/ • GLG Insights - https://glginsights.com/ • Triple Whale - https://www.triplewhale.com/ • Ampush Lead Gen Overview - https://tinyurl.com/mw3f7cbk • Bootstrapped Giants Newsletter - https://tinyurl.com/3pyrnz27 — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 26, 2024

    Jack Smith On Biohacking, 2 Easy Business Ideas, PLUS Why Procrastination Is Good

    Jack Smith On Biohacking, 2 Easy Business Ideas, PLUS Why Procrastination Is Good
    Episode 621: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Jack Smith ( https://x.com/_jacksmith ) about his under-the-radar biohacking experiments plus 2 $1M dollar business ideas. — Show Notes: (0:00) Is reverse-aging a scam (3:23) The 1% of biohacking (12:28) Business idea: Mobile Dexa Scan (25:30) Business idea: Medical tourism brokers (32:06) Anti-beast mode (39:10) Why smart people have bad ideas (45:40) Hunt for the starving crowd (49:27) AppLovin origin story (54:20) Finding demand that feels like a landmine (56:03) Jack's book recommendation — Links: • Get our business idea database here https://clickhubspot.com/mfm • BodySpec - https://www.bodyspec.com/ • Prenuvo - https://www.prenuvo.com/ • Q Bio - https://www.q.bio/ • Aiwo - https://aiwo.com/ • “Why Smart People Have Bad Ideas” - https://paulgraham.com/bronze.html • Vungle - https://vungle.com/privacy/ • The Seven Spiritual Laws of Success - https://tinyurl.com/mwyf6spw • Jack on MFM - https://www.youtube.com/watch?v=SVwLEocqK0E — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 23, 2024

    How To Grow An Audience If You Have 0 Followers

    How To Grow An Audience If You Have 0 Followers
    Episode 620: Shaan Puri ( https://x.com/ShaanVP ) breaks down the 9 lessons he’s learned while building an audience.  — Show Notes:  (0:00) Intro (2:17) Forget the numbers (6:11) Find your inner nerd (9:57)Build a magnet (10:40) First, Last, Best, Worst, Weirdest (12:40) The thing I wish I knew earlier (15:53) No such thing as too long (16:18) A+ content with C- delivery (17:58) Create a binge bank (18:32) People don’t want information (19:55) Be so good they can’t ignore you — Get our business idea database here https://clickhubspot.com/mfm Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 21, 2024

    Is This The End Of The Pod?

    Is This The End Of The Pod?
    Episode 619: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) do a post-mortem on a fight they had yesterday.  — Show Notes:  (0:00) Fights don't start as fights (9:08) Gottman's Fourhorseman of the Apocalypse (11:28) The magic ratio of 5:1  (15:42) The body keeps the score (19:36) No winners in war (24:19) Mistaken attribution (26:40) Do you want to be right or do you want to be happy (29:17) The cardinal sin is measuring  (32:55) The best relationships are bigger than you (40:00) Identify the skill issue — Links: • Get our business idea database here https://clickhubspot.com/mfm • The Body Keeps the Score - https://tinyurl.com/sf66b2tj • How to Win Friends and Influence People - https://tinyurl.com/4wbafxyf • Fight Right - https://tinyurl.com/pdvub4b4 — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enAugust 19, 2024

    Related Episodes

    Ep. 48: Aligning with Your Human Design in Business with Rachael Ami

    Ep. 48: Aligning with Your Human Design in Business with Rachael Ami

    Are you building your business in a sustainable way that feels good? Or do you feel like you’re constantly pushing for more just as you did in your corporate career? In today’s episode I chat to Rachael Ami, alignment coach and resident Human Design expert at The Courage Blueprint, about creating an intuitive business. We discuss how “busy-ness” is not creating success and that you get to redefine what working looks like for you!

     

    In this episode we chat about:

    That Human Design isn’t just a phase!

    Why you may intuitively resist your Human Design

    How feeling good helps you feel powerful

    Injecting more goodness into your days

    Shifting your focus to impact and quality.

    Human development and the addiction to being busy

    Where to start using your Human Design without the overwhelm for Generators, Projectors, Manifestors and Reflectors.

    Trusting your natural talents

     

    And so much more!

     

    Listen to the Human Design for Beginners podcast where Rachael dives into Paula’s chart and shares the must knows to get started with Human Design.

     

    Connect with Rachael!

    https://www.instagram.com/rachaelami/

    https://rachaelami.co.uk/



    If you’re interested in working with Paula, send her an email paula@thecourageblueprint.com

     

    Continue the conversation by joining my private Facebook group “I am Becoming…” here: http://www.facebook.com/groups/befearlesswithpaula

     

    Connect with me on Instagram: https://www.instagram.com/be__fearless_with_paula/

    Connect with me on LinkedIn: https://www.linkedin.com/in/befearlesswithpaula/

     

    Don’t forget to rate and review The Confidence Sessions and please subscribe if you like what you heard! https://www.thecourageblueprint.com/podcast

    Timestamps:

    (01:50) Why Human Design isn’t just a phase and why it feels so good. 

    (04:05) Why you may intuitively resist Human Design. 

    (04:30) Why feeling good helps you feel powerful and how to inject more goodness into your days.

    (07:45) The Human Design invitation to be present, right now.

    (10:16) Why “busy-ness” does not create success and shifting your focus to impact and quality.

    (12:45) How corporate mentality may be damaging your business and how Human Design can help.

    (13:47) Human development from as little as needed to an addiction to being busy and proving you’re good enough - the heart center conditioning.

    (15:30) How the online space creates unnecessary rules and damaging comparisons.

    (17:48) Where to start with Human Design without the overwhelm for Generators, Projectors, Manifestors and Reflectors.

    (19:30) Showing up powerfully, rather than consistently. 

    (22:00) Trusting what comes naturally to you is what you should be sharing.

    (24:00) Paula shares how the more she trusts her energy to feel more fulfilled in business.

    (26:20) Human Design is a deep trust in your body and yourself in  this moment. 

    (28:00) Being aware of how we are conditioned and conditioning others  by noticing the phrases, words and stories we share with others.  

    (29:44) Trust is the most powerful thing you can hold and allowing yourself to be supported.  

    (31:50) Using Human Design to start 2022 strong, aligned and without burn out. 

     

    Ep. 71: Taking the Effort Out of Coaching - Why you Need ICF Credentialing & Training with Dez Stephens

    Ep. 71: Taking the Effort Out of Coaching - Why you Need ICF Credentialing & Training with Dez Stephens

    Please note this episode was repurposed from a Facebook Live video.

     

    Why is it important to train as a coach with an accredited school? Does getting an ICF credential even matter to you and your business? Dez Stephens, founder of Radiant Coaches Academy shares a big resounding “YES”! Regulation for the coaching industry is coming! Becoming credentialled covers you legally and ethically, it also makes you more attractive to clients. Opening up the possibility of working as an internal coach for corporations, businesses and even the military! Dez shares how many coach schools are not ICF accredited and are therefore regulated, allowing them to offer hidden fees and inaccessible pricing structures. Radiant Coaches’ vision has always been to make high quality, accredited holistic coach training affordable and accessible to all. Dez offers interest free payments, spread over 2 years, and currently Paula’s program Communicate to Elevate is included in your tuition!



    In this episode we chat about:

    What holistic coaching means.

    Why you should pick an ICF accredited school.

    The importance of regulation in the coaching industry. 

    Diversity and inclusion in coach training.

    Working with Dez & Paula together.

     

    And so much more!

     

    Connect with Dez: 

    www.radiantcoachesacademy.com

     

    Are you looking for an all-in-one affordable hosting platform? Try NewZenler

    Paula says, “This all-in-one platform has all the features you need to get started with your website, including blogging tools and easy to build funnels - plus create and sell online courses. No more trying to link everything together. And with super affordable pricing - it’s a no brainer for entrepreneurs who want to keep their expenses low while staying visible!” Click here below to join today!

     

    Check out Paula’s recommended resources HERE!

     

    If you’re interested in working with Paula, send her an email paula@thecourageblueprint.com

     

    Continue the conversation by joining my private Facebook group “I am Becoming…” here: http://www.facebook.com/groups/befearlesswithpaula

     

    Connect with me on Instagram: https://www.instagram.com/be__fearless_with_paula/

    Connect with me on LinkedIn: https://www.linkedin.com/in/befearlesswithpaula/

     

    Don’t forget to rate and review The Confidence Sessions and please subscribe if you like what you heard! https://www.thecourageblueprint.com/podcast

    Timestamps:

    (01:40) Dez introduces herself as a humanitarian, film producer & coach trainer.

    (02:32) What is a holistic coach?

    (04:10) Why you should invest in a coaching certification.

    (08:40) Why continued education as a certified coach is important.

    (10:55) Should coaching be regulated? Or does it make it inaccessible?

    (15:35) Clients are looking for certified coaches.

    (19:00) How to get a salaried internal coaching job.

    (20:15) How the journey from signing up to getting ICF credentialed works with Radiant.

    (22:20) Why students keep returning to Radiant education hours.

    (26:00) How being trained and credentialled protects you as a coach.

    (30:50) Schools that do not hold an accreditation only offer short term fixes for their clients.

    (32:00) How to begin working with Radiant and how Dez offers interest free payment plans over 2 years. 

    (34:30) How to access coach training & how to develop your business as a coach.

    (38:05) Coaching certification programs are for those who have been in a coach for a while. 

    (42:00) Working with Radiant & Paula.

    (50:00) Why training takes the effort out of coaching. 

    #25 - Mission Driven: Bringing Solar Power to 1M People in Africa

    #25 - Mission Driven: Bringing Solar Power to 1M People in Africa
    He's not on a mission to make money, quite the opposite. Xavier Helgesen is a mission driven founder, who uses money to do more good in the world. His first company, Better World Books sells 10 million used books a year that's collected by leftover books at libraries - in and shares revenues with literacy partners (Over $25M given to non-profits). This business lead him to Africa, where he noticed 20,000 people in a village had no electricity - so he decided to change that. He created Zola Electric, the largest solar power company in Africa, providing 1 million people with electricity per day. He talks to us about how he turned his college side hustle into a $70M biz, moving next to his customers in Tanzania, selling electricity to people who never used electricity and how ‘Mutual Improvement Societies’ could help you 10x your life.  See acast.com/privacy for privacy and opt-out information.

    Ep 5: Overview - Operational Excellence

    Ep 5: Overview - Operational Excellence

    Even if your brand is a household name, it can quickly fall apart if it stumbles in one crucial area: Operational Excellence. This goes beyond catchy jingles and recognizable logos. The key lies in delivering a consistent customer experience built on trust. 


    Join Jack and Scott as they explore tangible examples of what Operational Excellence looks like, and the reasons why even the world's biggest brands can seem mediocre without this vital element.


    In particular, Scott and Jack discuss:

    • The #1 way to destroy your brand that many overlook
    • Why two brands can go through the same hardships -- yet customers love the one brand, and hate the other
    • How brand relationships mirror interpersonal relationships, where inconsistency destroys trust
    • ....and more


    Remember: YOUR brand can be legendary too! 

    ----------

    Sign up for our newsletter, and find more info on how we are building legendary brands at: www.SwozConsulting.com 

    Reed Duchscher: Inside Feastables, Night Media and Niche Creator Businesses

    Reed Duchscher: Inside Feastables, Night Media and Niche Creator Businesses
    Episode 475: Sam Parr (https://twitter.com/theSamParr) and Shaan Puri (https://twitter.com/ShaanVP) talk to CEO of Night Media & Mr. Beast’s Manager — Reed Duchscher (https://twitter.com/Reedjd) — about his agency, his favorite creator businesses, why he chose to go up against Hershey’s with Feastables, and more. Want to see more MFM? Subscribe to the MFM YouTube channel here. Check Out Shaan's Stuff: * Try Shepherd * Shaan's Personal Assistant System * Power Writing Course * Daily Newsletter Check Out Sam's Stuff: * Hampton * Ideation Bootcamp * Copy That ----- Show Notes: (03:45) - Are Talent Management Agencies Good or Bad Businesses? (12:00) - Night Media’s Org Structure (23:35) - How Kick is Overtaking Twitch (26:00) - How Reed Finds CEOs for Creator Businesses (like Feastables) (28:50) - Why Creator Businesses are Challenging (29:50) - How Logan Paul & KSI started Prime (35:00) - Why Reed & Mr. Beast Believe Feastables is a Massive Opportunity (41:00) - How Does Feastables Play Out? (48:30) - Reed’s Favorite Creator Businesses (Mainstream + Niche) (1:02:50) - Reed's Thoughts on Twitter vs. Threads (1:08:30) - Would Reed Sell Night Media? ------ Links: * Producer Ben Twitter - https://twitter.com/BenWilsonTweets * How to Take Over the World - https://open.spotify.com/show/1gqvQ7h7BxNSVoQVTnwihr * Ithaca Holdings - https://hybecorp.com/eng/news/news/189?companyCode=ALL&page=0 * Night Media - https://www.night.co/ * Kick - https://kick.com/ * Prime - https://drinkprime.com/ * Rare Candy - https://rarecandy.com/ * Chamberlain Coffee - https://chamberlaincoffee.com * Dhar Mann - https://www.youtube.com/channel/UC_hK9fOxyy_TM8FJGXIyG8Q * Ryan Hall Y’all - https://www.youtube.com/@RyanHallYall * Millennial Farmer - https://www.youtube.com/channel/UCp0rRUsMDlJ1meYAQ6_37Dw * Cole The Cornstar - https://www.youtube.com/c/ColeTheCornstar * Blake Robbins - https://twitter.com/blakeir * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. ------ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. ----- Additional episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto • #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • ​​​​#218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More